B2B Marketing Automation Specialist

Ready to find your perfect job fit?

Welcome to HomeBuddy, where making a home awesome is like seeing a vision come to life! We are on a mission to create a friendly and trusted platform to connect homeowners with the right contractors across the US.

What started as a small idea has become a fast-growing home improvement platform focusing on lead quality and long-term partnerships based on trust and mutual success. We are a product-first company with a long-term outlook - our platform consistently and positively evolves based on data insights and the most up-to-date tools.

This job is for you if

• You would like to work in a positive atmosphere where teamwork and trust in your colleagues are primary values;
• You succeed in an environment that values initiative and sharing feedback and where your suggestions and efforts are recognized and appreciated;
• You are used to taking responsibility for solving difficult tasks and are directly involved in how your efforts impact the final result;
• You are excited to be responsible for automating and improving the full pre-sales B2B outbound funnel.

This full-time and remote position offers flexible working hours. However, availability is required during core hours from 9 AM to 2 PM CDT (GMT-6 winter time, GMT-5 summer time), Monday through Thursday. Outside of these core hours, you have the flexibility to manage your schedule as long as you meet deadlines and job responsibilities.

Your future tasks will include

1. Outbound Technology Stack:

• Managing and improving tools for list building, email validation, email warming, domain reputation, and cold email software;
• Integrating various automation tools to streamline processes.

2. Prospecting and Personalization:

• Creating automated Clay tables for prospecting and email personalization specifically using waterfall techniques;
• Creating enrichment processes using scraping tools;
• Developing and implementing a LinkedIn prospecting strategy using LinkedIn Sales Navigator.

3. Email Campaign Management:

• Implementing industry best practices for automation, email deliverability, and compliance in order to meet inbox criteria and avoid spam filters;
• A/B test email variations, monitor campaign analytics for optimal performance, and analyze responses to improve audience targeting.

You’re going to need this to be successful in this role

• 3+ years of experience in B2B marketing, outbound or sales automation in SaaS;
• High standards for work, quick task execution, and a continuous learning mindset;
• Expertise in email validation, SPF, DKIM, DMARC, enrichment, and other relevant areas;
• Experience with tools such as HubSpot, Lemlist, ZoomInfo, Apollo.io, Smartlead, Instantly, VoilaNorbert, Uplead, Seamless, Quicklines, SmartLead, Lemlist, MailShake, and Zapier;
• Proficiency with Clay, Aplify, LinkedIn Sales Navigator, and other cold-email tools.

It’s nice if you also have

• Experience in the Home Improvement industry.

Why choose HomeBuddy

• Enjoy the freedom to work from anywhere without being tied to one place - while ensuring you are available to our team during the agreed working hours;

• Achieve a harmonious work-life balance with a flexible schedule tailored to your local needs, along with paid vacation, sick leave, and local holidays;

• Empower yourself with work equipment of your choice partially paid for by HomeBuddy and up-to-date apps and tools to maximize your productivity;

• Feel valued and appreciated with an industry-leading compensation package;

• Get recognized and rewarded for both outstanding individual efforts leading to extraordinary results and our team success;

• Enhance your well-being with our allowance program covering fitness activities and mental health programs;

• Learn and expand your knowledge by both working on complex tasks and using paid training opportunities, including courses, events, and conferences.

If this sounds like you, we should talk!

By sending us your application you agree that Siren Group AG (known as HomeBuddy) will process your personal data to participate in this recruitment process. If you want to know more about how Siren Group AG processes your personal data please click here.