National Account Manager

THE ROLE

National Account Manager – Ahold & Meijer will be responsible for taking ownership of all Ahold banners (Stop & Shop, Food Lion, Hannaford, Giant Foods, The Giant Company) and our Meijer business, building relationships and trust with our Category Managers to help drive increased revenue growth and profitability, while collaborating with the broader OLIPOP team.

RESPONSIBILITIES

• Responsible for all aspects of business related to all Ahold banners and Meijer.
• Creating the strategy for all promotional calendars and cost-effective retailer programming for all Ahold banners and Meijer. Review plans and promotional history to evaluate trade spend/ROI and increase profitability while growing sales.
• Responsible for leading the charge on all new item / innovation presentations to retailers, to ensure we’re getting our newest flavors & product lines out to retail as quickly and seamlessly as possible.
• Gain new distribution in our white space, lead the new customer set-up and onboarding process for these accounts/banners.
• Create strategy and priorities for the OLIPOP field teams, 3rd party merchandising partners and broker partners, to implement approved sales and marketing strategies to optimize sales at store level.
• Work with distributors including UNFI, who currently service some of the Ahold banners, to ensure new items are set-up for items launching at Hannaford, Giant Landover and Giant Carlisle and monitor POs to ensure reset orders are placed and fulfilled on time for resets. Continually evaluate the route to market and make strategic decisions to move business direct when possible.
• Monthly meetings with our Demand Planner and Ops team to ensure accurate forecasts with timely communication to meet our production lead times.
• Meet bi-weekly with our trade marketing team to organize marketing activations to drive brand awareness & coordinate key programs with specific Ahold banners and Meijer.
• Responsible for reporting directly to our National Account Manager on a weekly basis with your retailer status and focus. Create presentations for the leadership team on a consistent basis in regards to your key account priorities, goals, strategy, and initiatives.
• Attend tradeshows such as Expo West or Expo East.

QUALIFICATIONS

• Deeply passionate about OLIPOP, and inspired by what we represent. Has the desire and hunger to make an impact.
• Obsession for understanding customer behavior. Lives, breathes and dreams about how to better reach & understand our consumers.
• Enthusiastic and comfortable working in an early-stage company. Ability to think rapidly in a growing and changing environment.
• Ability to take initiative and work autonomously – you can run with something from beginning to end.
• Works well with ambiguity and asks the right questions to get at the solution.
• Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
• Competence in Google Suite and Microsoft Suite. Experience with team collaboration tools such as Slack and Zoom preferred.
• Must be able to work flexible hours, including evenings and weekends for special events/trade shows.
• Clean driver’s license, reliable transportation and proof of insurance.
• 5-10 years of experience with a working knowledge of the ins and outs of conventional grocery retailers and the CPG industry.
• Ahold and Meijer headquarter level experience is crucial for this role.

COMPENSATION

$130,000-$140,000 base salary + bonus