Brand Activation Manager DACH

Our Values

#Stronger together # Strive for excellence

#Consumer & Costumer centricity #Ownership & accountability

How do we plan to continue developing the most revolutionary foods of our time at foodspring? With your help! As fitness food pioneers, our mission starts afresh with each new product. This approach requires great ideas. Pure passion. The best minds in their respective fields. Want to contribute to a dynamic company culture? Want to help change the lifestyle of an entire generation? Then you're in the right place!

About the role

As a Country Activation Manager, you will translate our brand strategy into effective and engaging local campaigns. Your role will involve overseeing the execution of marketing activations, managing local partnerships, executing our presence on social media, managing our strategic PR plan and ensuring brand consistency across all channels. The ideal candidate is highly organized, detail-oriented, and has a passion for managing projects in a fast-paced marketing environment. They should possess strong analytical skills, be proactive, and have excellent communication and collaboration abilities.

Who will you report to: Giovanni Piccoli

Type: Full-time
Location: Berlin
Team: Product & Consumer

What can you expect to work on?

• Execute and Manage Local Campaigns: Localize and implement marketing campaigns, partnering with brand and acquisition marketing channels and sales teams to deliver coordinated execution.
• Go-To-Market (GTM) Activation for Product Launches: Develop and execute comprehensive go-to-market and activation plans for new product launches, ensuring successful market entry and consumer engagement.
• Marketing Calendar Management: Own and manage the marketing and editorial calendar for your country, ensuring alignment with product category objectives, commercial initiatives and brand campaigns.
• Social Media and PR Management: Lead the performance of Organic Social Media, Partnerships, and PR channels, focusing on key KPIs like reach and consumer engagement.
• Content Strategy: Work with the Content Manager to develop and drive content strategies that align with the overall brand strategy.
• Market Analysis and Insights: Partner with research teams to translate audience segments into actionable strategies.
• Event Execution: Collaborate with the event manager to plan and execute local events, maximizing reach and impact.

What you bring:

• BSc. degree in Marketing or a related field.
• 4+ years of experience in brand activation, preferably within a brand or agency setting.
• Proven experience in leading campaign development and execution.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and collaboration skills.
• Business-level fluency in English, native language German.

What does foodspring offer:

Company Culture

• Inclusive and international culture coming from 25 countries
• Participation in office parties, team, cultural, sport events to boost your creativity and build team spirit

Work-Life Balance

• A balance between working at home and in our modern and fully refurbished office (currently: 50% per week in the office)
• Opportunity to work abroad for one month per year, within the EU
• 30 vacation days per year

Health & Wellness

• Urban Sports Club discounted partnership
• Taking care of your mental health: Remote mental health services

Additional Perks

• Testing our products plus employee discount on all orders
• Real impact on future of health nutrition by working on unique and exciting projects

Make an impact and Apply now!

If you have any questions, please email the team at jobs@foodspring.com. For more information about us as an employer have a look at our career page: [https://www.foodspring.de/en/jobs>.

Follow us onLinkedIn & Instagramto keep up to date with our company, culture, and people**!**

With my application I accept the foodspring Privacy Policy