Join our Search Engine Advertising team and be responsible for developing and improving internal tools and products to optimize bidding tactics and automate campaign setups. You will work with various internal and external APIs to transform data and establish custom databases that link to advertising platforms and generate ads. Additionally, you will drive SEA our reporting and dashboard landscape and collaborate with various teams to optimize bids and build dynamic ads.
DO WHAT YOU LOVE:
- You develop and improve internal tools and products to optimize bidding tactics and automate campaign setups
- You work with various internal and external APIs to transform data and establish custom databases that link to advertising platforms and generate ads
- You drive SEA reporting and dashboard landscape to support granular analysis on large data sets
- You collaborate with various teams to extract business data from internal APIs and DWHs to optimize bid and build dynamic ads
- You continuously improve bidding tactics and campaign setups to meet business needs
Requirements
- You bring extensive experience in working with online advertising systems with large accounts, especially Google Search Ads (Facebook, DV360 is a plus)
- You have experience in working together with tech teams as a Product Owner
- You are familiar with relational databases with knowledge of SQL
- You bring strong analytical skills and you are familiar with Bi tools
- You have excellent communication and collaboration skills to work with various teams and stakeholders
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