Marketing Manager

POSITION SUMMARY:

The Market Manager is responsible for driving growth and operations throughout their territory and achieving key sales and operation metrics prescribed by the Market President.

ESSENTIAL FUNCTIONS:

• Guide growth opportunities throughout territory. Both in-person and telehealth services. (10 qualified centers quarterly)
• Drive revenue growth, both short & long-term, through sales and operational efforts.
• Makes phone calls or conducts in person/virtual meetings with customers.
• Maintains existing caseload saturation above 30% throughout assigned territory.
• Account and relationship management of key partners.
• Develop sales and marketing initiatives with positive impact on growth.
• Work with company to better organize data and details used in CRM tool and marketing databases.
• Prospect, market and conduct sales calls to prospective SNFs, ALFs and chain headquarters
• Prepare marketing materials and sales presentations based on company guidelines to be used in sales efforts
• Conduct meetings/calls/Demo’s via Televideo, direct sales, and customer engagement webinars for existing and new SNF clients as may be needed
• Conduct meetings and calls to market and sell existing SNF customers on MediTelcareGo! platform.
• Customer Retention and Service:
  • Calls and customer engagement, recording into and using Company CRM tools
  • Attend SNF meetings as an agent of the company to troubleshoot and participate on behalf of MediTelecare.
• Future travel up to 70% of the time will be required to conduct customer engagement, sales presentations and close deals.
• This role is required to meet performance metrics relevant to this assigned position as prescribed by the CEO and Market President.
• There may be other responsibilities assigned at the discretion of the Market President/CEO

EDUCATION, EXPERIENCE AND LICENSING:

• Minimum College Degree or relevant experience required
• Minimum 3 years in a healthcare setting required, skilled nursing experience preferred

KNOWLEDGE, SKILLS AND ABILITIES:

• Basic working knowledge of medical terminology
• Experience in the use of online healthcare tools
• Proficiency in Microsoft Office Suite – Outlook, Word, Excel
• Ability to maintain full confidentiality and compliance with sensitive medical information, including but not limited to HIPAA protected information and PHI.
• Commitment to providing platinum-level customer service and communication
• Ability to embrace a company culture of caring and kindness

PHYSICAL AND ENVIONMENTAL REQUIREMENTS:

• A dedicated home office space with a closing door that is free from distractions and meets HIPAA and PHI standards
• A reliable home internet connection
• A valid driver’s license and reliable mode of transportation
• The ability to travel up to 60% of the time across multiple states, sometimes for days at a time
• Ability to stand, walk, see, speak, hear – both in person and remotely; use hands, fingers to type or use manual equipment, reach with hands and arms. Regularly required to stoop, bend, crouch. Specific vision requirements include close-up corrected vision
• Ability to remain sedentary for long periods of time while traveling and working on administrative tasks
• May be exposed to bodily fluids, viruses or other infectious diseases within a healthcare facility
• Potential exposure to cleaning chemicals used within a healthcare facility

DISCLAIMER:

This description is not a complete listing of every responsibility, task, and requirement for a Marketing Manager. MediTelecare reserves the right to add, delete, or re-assign portions of this description at any time based on business and patient needs.