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Job Title:
Marketing Specialist, Communications
Department:
Office of Enrollment Management
College/Division:
General University
Primary Job Posting Location:
Macon, GA 31207
Additional Job Posting Locations:
(Other locations that this position could be based)
Job Details:
At Mercer, everyone majors in changing the world. More than a taglineโwe strive each day to make a positive impact in the lives of our students and teammates as we champion the value of higher education. We hold ourselves to a high standard in the work that we do, reflected in our shared values of integrity, excellence, teamwork, and continuous improvement.
The Office of Enrollment Management is seeking a Marketing Specialist, Communications on the Macon, Georgia, campus. The Marketing Specialist supports marketing and communications goals and strategies for the Office of Enrollment Management, as assigned, and is responsible for project management for a variety of print and digital deliverables; content development across print and digital channels; and management of communication campaigns targeted at specific prospective-student, current-student, or influencer audiences.
Responsibilities:
- COMMUNICATION FLOW MANAGEMENT:
Creates, implements, and manages multiple communication flows within the CRM, targeted at specific student and influencer audiences. Coordinates multiple print, electronic, and website components related to a specific campaign. - CONTENT DEVELOPMENT AND MANAGEMENT:
Writes, edits, and proofreads content targeted at a variety of audiences (such as high school seniors, parents, adult learners, prospective graduate students, community leaders, etc.) to be used across multiple channels or campaigns, such as print collateral, direct mail pieces, emails, letters, websites, blogs, social media, content marketing, etc. Provides basic graphic design support and manages production of in-house print jobs as assigned/needed. - GENERAL MARKETING AND COMMUNICATIONS SUPPORT:
Collaborates with Marketing and Communications and Enrollment Management team members on creative concepts and strategic plans. Supports enrollment-related and special events, operational needs, and other marketing and communications initiatives as assigned. - PROJECT MANAGEMENT AND INTERNAL CLIENT/ACCOUNT MANAGEMENT:
-Manages projects or parts of larger projects as assigned, facilitating movement through content development, creative execution, proofing/approval, production, and delivery processes. Ensures that milestones and deadlines are met, and provides progress reports and updates to stakeholders as requested.
Qualifications:
A bachelor's degree in Marketing, Communications, Technical Communication, Public Relations, English, Business Administration, or a related degree/field is required, along with one year of related experience which includes writing content with a marketing voice, participating in marketing/communications plan development or implementation, and managing successful completion of multiple projects simultaneously. Candidates with knowledge of and experience using Slate CRM (or similar system) for higher education marketing/communications are preferred
Candidates must have a valid driver's license.
Knowledge/Skills/Abilities:
-
Extremely organized and detail-oriented, flexible, self-motivated, creative, energetic, easy to work with, and has a personal commitment to excellence and efficiency in work; excellent interpersonal skills; ability to learn facts and details quickly and apply information to other projects
-
Highly driven and self-motivated to meet and exceed expectations. Demonstrates experience in handling multiple projects at the same time and successfully completing them on time.
-
Previous work experience in higher education communications and marketing is beneficial. Proven record of creating effective marketing and communications content is desired.
Background Check Contingencies:
- Criminal History
Required Document Attachments:
- Resume
- Cover letter
- List of three professional references with contact information
- Provide link to online portfolio of relevant, recent work projects or attach 3 work samples that demonstrate related experience with content creation and production
A portfolio of additional work samples may be required at the time of interview.
**Why Work at Mercer University
Mercer University offers a variety of benefits for eligible employees including comprehensive health insurance (for self and dependents), generous retirement contributions, tuition waivers, paid vacation and sick leave, technology discounts, s chedules that allow for work-life balance, and so much more!
At Mercer University, a Bear is more than a mascot: it's a frame of mind that begins with a strong desire to make the most out of your career. Mercer Bears do not settle for mediocrity or the status quo. If you're seeking an environment where your passion and determination are embraced, then you want to work at Mercer University.
For more information, please visit: [https://hr.mercer.edu/prospective/>
Scheduled Weekly Hours:
40
Job Family:
Staff Marketing and Communications Non-exempt
EEO Statement:
AA/EEO/Veteran/Disability
Mercer University recognizes the power of a diverse community and encourages applications from individuals with varied experiences, perspectives, and backgrounds.
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