Digital Marketing Specialist

At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

Position Responsibilities will Include:

• Execute strategic pieces of tactical marketing campaigns cross-platform to support short- and long-term business objectives, including the creation of landing pages, social media posts, promotional videos, etc.
• Support ongoing “evergreen” marketing initiatives, including localization, social media operation and content marketing strategies
• Monitor the impact and effectiveness of various marketing efforts
• Support local marketing campaign events and university program

Position Requirements:

• Bachelor’s degree, major in digital marketing is preferred; MBA is a plus.
• Based in Shanghai
• Working knowledge of digital marketing tactics and skills (social media marketing, email marketing, SEO, content marketing, etc.)
• Working knowledge of digital analytics and comfort with reading and interpreting standard reports
• Experience in MS Office, basic knowledge of graphic/video creation tools or ability to learn
• Familiarity with common platforms a plus (WeChat, Bilibili, Zhihu etc.)
• Proven ability to communicate and collaborate effectively across teams
• Creative and resourceful problem solver with a strong attention to detail
• Language proficiency and fluency in English is required

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