Trade Pro Representative

Trade Pro

Position Overview

Supply all exhibits efficiently and according to the execution guidelines provided by the Caribbean Coordinator.

Functions and responsibilities

1. GENERAL PURPOSE:

   • Implement every marketing activity inside Retail.

   • Ensure the correct merchandising application and sales approach towards potential consumers to increase product sales.

   • Influence (using training and relationship skills) store sales reps to make them prefer our product as the first recommendation for store customer.

   • Also responsible for gathering basic information by using predefined surveys/forms in order to feed a competitor database.

   • Act inside retail or a group of retails (full time) according to the Retail Classification.
     MAIN RESPONSIBILITIES:

   • Proactive sales approach towards potential consumers.

   • Negotiate hot spots inside retail, placement and maintenance of POP material, including seasonal occasions when we’ll allocate seasonal sales reps for enhance product sell-out.

   • Support retail sales force in product knowledge by doing basic product demonstrations and answering basic questions about key product features.

   • Build a trustful & strong relationship with retailers, store staff and distributors.

   • Responsible for stock control in the attended retails to provide correct availability our products.

   • Gather basic market information from the retail, by using pre-defined surveys and other forms.

   • Inform the team leader of competitor’s activities and sales development through pre-defined reports.

   • Identify consumer needs and other opportunities to the brand. (e.g. training).

Requirements

Education and Experience:

• Secondary

Minimum 1 year of experience in the areas of:

1. Trade Marketing

2. Gondolier or merchant of mass consumption.

Competencies:

• Basic command of computing
• Goal-Oriented
• Negotiation Skills
• Dynamic / Proactive