Director, Social Content

Named one of Fast Company’s Most Innovative Companies in 2023, Athletes Unlimited is a new model of pro sports, where athletes are decision-makers and individual players are champions of team sports. Athletes Unlimited owns and operates professional women’s softball, lacrosse, volleyball and basketball leagues featuring world-class competition and fan experience and stands out as an organization driven by the athletes that play in the leagues. Athletes Unlimited is the first professional sports league to be organized as a Public Benefit Corporation.

We change the game with faster play, and new team rosters every week, delivering thrilling entertainment in which every moment counts. We provide our team of enthusiastic, collaborative innovators with a next-generation workplace with unlimited PTO, competitive health insurance, professional development opportunities, and more so that we can build the future of professional sports. Are you Unlimited?

Athletes Unlimited is looking for a Director, Social Content to oversee and implement the overall social media strategy and digital content calendar for each of Athletes Unlimited four sports. This position will work collaboratively across graphics, video and photography to produce compelling social media content as well as with internal departments to develop campaigns that drive growth, engagement and awareness for Athletes Unlimited. This position is full-time, remote and reports to the VP, Social & Content.

RESPONSIBILITIES

• Implement and drive the overall social content strategy for Athletes Unlimited, including overseeing the content calendar across all sports, channels and audiences
• Lead a high-performing social media team, providing guidance, mentorship and growth opportunities
• Work collaboratively across the broader content team (Graphics, Video, Photo) to ideate and execute the creation of social media content
• Partner alongside internal stakeholders to strategize, develop and produce engaging content that helps drive engagement and revenue as it pertains to Partnerships, Ticketing, Marketing and Impact
• Work with the VP, Social & Content to drive conceptualization and social planning around Athletes Unlimited’s four sports, athletes, league events and initiatives, plus tentpole campaigns
• Oversee social content requests from internal and external stakeholders, as well as delegate across the broader content team as needed
• Work with Directors of Sport to communicate and collaborate content initiatives and delegate to the team accordingly
• Assist with the curation, capturing, and publishing of content, while remaining consistent with team and brand messaging
• Build and maintain social relationships with sports media accounts, sport-specific curating accounts, content creators, and other external stakeholders to continue to grow Athletes Unlimited audience and brand awareness
• Leverage social reporting to identify areas of improvement and/or growth with an open-minded ‘test and learn’ approach

Requirements

• 7-10 years of prior experience in a similar role
• Proven experience leading and inspiring a social media team
• Ability to form strong, professional working relationships
• Ability to lead and collaborate on projects with multiple departments
• Experience in the curation, measurement and development of original content
• Possess a creative eye for social, passion for uniqueness and ability to act proactively
• Proficient in existing social platforms and emerging social channels
• Experience in content production and post-production workflows a plus
• May be required to and must be willing to perform other duties as assigned, to meet organizational needs
• Ability to work a flexible schedule, including nights, weekends, and holidays
• Travel to season locations as needed, approximately 1 week or 2 shorter trips per season
• Legal authorization to work in the United States

Benefits

This role is full-time, remote and is compensated at a range of $89,000 to $115,000 annually. While this is the intended range, the actual compensation may vary based on several factors including but not limited to qualifications, skills, and geographic location of the position. We anticipate the highest end of the range will be reserved for those who exceed the hiring committee’s expectations on all measures of the evaluation process. In addition, Athletes Unlimited is proud to offer comprehensive benefits and perks to all of our full-time employees, including:

• Competitive health, dental, and vision insurance plans
• 401(k) plan with generous company match
• Paid parental leave
• Wellness and Development benefit
• Caregiving benefit
• Unlimited paid time off alongside company holidays

OUR DEI STATEMENT

As a company, we share a vision to change the world for the better and believe in the power of sports to tear down barriers. We will Be Unlimited in our pursuit to intentionally create an environment where every individual can be their authentic self.

Research shows that women, trans, non-binary folks, and BIPOC are less likely to apply for a job unless they believe they meet every single one of the qualifications. We strongly encourage you to apply even if your background is non-traditional or you might not meet every one of the qualifications described.

Athletes Unlimited is an Equal Opportunity Employer and does not discriminate in its hiring process based on race, religion, national origin, age, marital status, sexual orientation, gender expression, pregnancy status, parental status, or other applicable legally protected characteristics.