Email Developer and Automation Specialist

Email Developer and Automation Specialist, Homes.com

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Job Description

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CoStar Group Intro

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We’ve continually refined, transformed, and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

HOMES.COM

Homes.com is reimagining the home search experience for consumers and agents alike. We are empowering people to discover homes, share insights and make connections on their terms – disrupting a multi-billion industry.

Already one of the fastest growing real estate portals in the industry, we are driven to be #1. Just ask Brad Bellflower, Chief Change Officer at Apartments.com. After its acquisition in 2014, Apartments.com quickly turned into the most popular place to find a place. Proven success at the highest level – and we’re doing it again with the new Homes.com.

Homes.com is a CoStar Group company with 20+ years' experience in leading and growing digital marketplaces. We pride ourselves on continually improving, innovating, and setting the standard for property search and marketing experiences. With Homes.com we’re building a brand on the cusp of defining the industry. We’re looking for big thinkers, brave leaders, and creative advertising wizards ready to influence a new age of homebuying within a tried-and-true, award-winning company.

Role Description: The Email Developer and Automation Specialist is responsible for both B2B and B2C product emails. This person will work on multiple email projects including creating templates in HTML, campaign set-up and launch, and testing and analysis. We are looking for a person who is passionate about email and is excited to test new ideas. The ideal candidate can hit the ground running using best practices for email development to translate product designs into Salesforce MC emails to create new email template systems. Qualified candidates will be comfortable working on a number of projects at once in a fast-paced environment.

This position is located in Washington, DC and offers the following schedule :

• 4 days onsite / 1 day remote

RESPONSIBILITIES

• Perform day-to-day email tasks including email calendar management, campaign set-up, designing, scheduling, testing, and deploying newsletters, automated campaigns, and client sponsored emails. Must have experience in sending to large client audiences of 50K+.
• Build, test and deploy email campaigns including editing copy, layout, links, and complex dynamic and personalized content.
• Coordinate with design team to develop and hand code mobile responsive email campaigns from design to html.
• Maintain QA process to ensure all communications are brand complaint.
• Manage vendors and email platforms, monitor email performance, and generate analytics reports to assess delivery and campaign efficiency.
• Work with Consumer Engagement and various product managers to bring product emails to life.
• Develop best practices that can be shared across brand platforms and trouble shoot all aspects of email operations.
• Identify opportunities to improve existing and develop new email campaigns that drive engagement and revenue.
• Stay regularly informed of industry changes and advances.
• Contribute to email strategic development.
• Other duties and ad hoc projects as assigned.

BASIC QUALIFICATIONS

• Bachelor’s Degree from an accredited, not-for-profit University or College.
• 3+ years of experience in an email development role, building and designing email templates and programs, with strong HTML/CSS/Ampscript and web design skills.
• 1+ years of experience with Salesforce Marketing Cloud (ExactTarget) or similar
• Working knowledge of CAN-SPAM, CASL, email best practices, including design principles, metrics, data hygiene and compliance.
• Be able to use web-based email testing tools (Litmus, Return Path or similar)
• Ability to develop and implement automated email campaigns.
• Proficient in Microsoft Excel and Adobe creative suite (i.e. In-Design, Photoshop, Illustrator).
• Experience in Google Analytics.
• A track record of commitment to prior employers

PREFFERED QUALIFICATIONS AND SKILLS

• Knowledge of Pardot
• Basic knowledge of SQL and or SQL Server Management Studio preferred.
• Experience with commercial real-estate market and data management a plus.
• Strong ability to handle multiple tasks simultaneously and meet deadlines for time sensitive assignments.
• Must be creative, extremely detail-oriented and organized.
• Strong verbal and written communication skills.
• Ability to interact with all levels of management, able to take direction well and yet function independently and as part of a team.

WHAT’S IN IT FOR YOU?

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.

Our benefits package includes (but is not limited to):

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
• Life, legal, and supplementary insurance
• Virtual and in person mental health counseling services for individuals and family
• Commuter and parking benefits
• 401(K) retirement plan with matching contributions
• Employee stock purchase plan
• Paid time off
• Tuition reimbursement
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes
• Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
• Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.

#LI-NH1

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing