Web Analyst

Our vision is to transform presentations, meetings and lectures by turning passive audiences into engaged contributors. We make this possible through our interactive presentation platform where the traditional presentation monologue becomes an inclusive dialogue. We believe in the power of together and that the most successful leaders listen to be heard.

With Mentimeter, users become the best presenter they can be. Meetings become more productive, participants learn more and have fun whilst doing it.

We have more than 300 million users and customers worldwide, on our way of making the world a better place, one presentation at a time.

Join Mentimeter as our new Web Analyst

We’re looking for a dynamic, experienced and results-driven Web Analyst to join our Stockholm team!

You’ll be our in-house expert, responsible for our tech setup and attribution model, while also working closely with our Growth and Data scientist teams to optimize marketing activities and understand user behavior.

The Mission:

• Collect and analyze data using web analytics tools like Google Analytics and Mixpanel, in close collaboration with our Data scientist team
• Create reports and dashboards to communicate findings and democratize data for stakeholders using tools such as Looker
• Identify trends and opportunities in website traffic, understanding user behavior and conversion funnels
• Work closely with our website and CRO team to create and validate hypotheses
• Develop and maintain a comprehensive attribution model that accurately tracks the impact of various marketing channels on user acquisition and revenue
• Collaborate with other marketing teams to measure the impact of campaigns and content marketing efforts on user acquisition and product adoption
• Ensure the correct tracking of key website events by creating, configuring, and maintaining marketing tags in GTM
• Ensure the correct integration of GA4 with Google Ads, Google Search Console, and other sales and marketing stack
• Improve the synergy between visitor tracking and user data, and support our in-house Marketing analyst – part of the Data team – with revenue/purchases/pipeline analysis
• Responsible for data quality, accurate data collection, and troubleshooting issues, ensuring the correct capture and interpretation of data
• Stay current on industry trends and best practices in web analysis and data visualization

Who you are:

• You have at least 3 years of relevant hands-on experience
• You are results-driven and highly analytical
• You’re good at storytelling and can get people inspired with data insights
• You have a proactive and 'can do' attitude with attention to details
• You have experience working with experimentation in a fast-paced environment
• You are experienced with attribution modeling and Web Analytics tools
• A plus if you have experience with customer acquisition cost (CAC) and lifetime value (LTV) analysis in a SaaS or B2B context
• Also a plus if you’re familiar with tools like Mixpanel or paid Analytic tools like Matomo
• Fluent in English with proficient written and verbal communication skills. Swedish is not required as daily work is carried out in English.

Apply today and join the team at Mentimeter!

At Mentimeter where we currently boast over 50+ different nationalities, you'll be part of a culture that values creativity, innovation, and inclusivity. We believe in supporting our team members' growth and offering them the platform to excel. If you're eager to contribute to our mission and make a significant impact, we'd love to hear from you.

Not sure you meet 100% of our qualifications?
Apply anyway and let us know why you would enjoy working in this particular role at Mentimeter!

Please note that this role will have its base in our Stockholm office and is primarily an onsite role with the opportunity to work from home twice per week.
Learn more here about Our Ways of Working - Guiding Principles.

Recruitment process:

• Alva Labs tests - conduct a personality and logical ability test as part of the screening process
• Introduction interview - Meet TA rep for introduction interview
• Business Case - Conduct a business case showcasing your skills, knowledge and core competencies
• Competence interview - Meet the team in an onsite deep-dive interview
• Culture interview - Reflect more about our 5 core values and why you would be a great fit at Mentimeter

What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance.

All of this comes attached with a competitive compensation and benefits package, including pension contributions. Once a year we also relocate to exciting places all over the world like Merida & Buenos Aires for our Toronto colleagues, cities in Europe (for our Stockholm colleagues), and cities in APAC (for our Sydney colleagues), paid for by us of course. Learn more about our benefits by visiting our Benefits & Perks page

Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users.

Learn more about our culture by visiting our Culture page.
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