Senior Staff Product Marketing Engineer

To further strengthen our Automotive Digital Product Marketing Team (Automotive MCU) at our Düsseldorf location we are looking for a pro-active and results-oriented Product Marketing Engineer (f/m/d) to drive the growth of our next Generation Automotive MCU Products.

Your Role:

• Support of Renesas Automotive Microcontrollers
• Collection, definition, and close follow-up on Global customer requirements
• Coordination of projects with dedicated major automotive customers
• Work with internal technical marketing and design section to define and follow-up on roadmap development for Renesas microcontroller products
• Work with internal 1st and 2nd level support teams for Renesas products
• Work with internal sales teams to support customer promotion strategy and execution
• Coordination and effective information exchange with Renesas Japan
• Reporting of performance indicators (KPI) to upper management
• Develop and drive market introduction plan (e.g., lead customers, lead market segment/
• application, etc.) worldwide
• Ensure availability and drive responsible departments for the complete “product package” (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
• Produce public marketing materials such as whitepapers, press releases, webinars, etc.

Requirements

• Minimum 5 -10 years of experience in relevant product marketing in semiconductor industry
• Experience in the automotive market, good understanding of Carmakers and Tier 1 requirements
• Comprehensive knowledge of embedded Microcontrollers and Eco-systems
• Proven track record of Product definition and requirement management
• Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
• Strong communication skills, team-oriented and ability to work in a multicultural and agile environment
• Fluent in English (written and spoken) and German (preferable)
• Work with software IT infrastructure and standard PC tools (MS-Office)
• Ideally experience in:
  • Automotive system design, E/E architecture, Artificial Intelligence
  • Customer negotiations
  • Handling of complex technical RfQ’s in collaboration with key customers
  • MCU architecture / Networking
  • Functional Safety / Security
  • Embedded Software