Director, SASE Product Marketing

Your Career

Palo Alto Networks’ SASE offering is recognized as the only leader in the Single Vendor SASE Gartner Magic Quadrant, 2023. In addition, we have leadership positions in Gartner Magic Quadrants for SSE and SD-WAN. We connect and secure the hybrid workforce and branch offices via network security delivered from the cloud. This is a great opportunity to drive the future of network security!

As the Director of Product Marketing, SASE, you will work closely with Product Management, Go-To-Market, Marketing, and Sales stakeholders to create, implement, and execute the product marketing strategy for our Prisma Access portfolio.

Your Impact

• Lead a team of senior and early in career product marketing managers, and inspire them to deliver their best in a very fast-paced environment
• Build differentiated, value-based messages that connect customer pain points with products and solutions to resonate with target personas. Craft stories from these messages that resonate with the CXOs, while aligning with practitioners’ needs
• Work with Product Management to identify key market problems and help position our products appropriately
• Lead the creation of marketing initiatives with Global Campaigns and Field Marketing to execute on go-to-market objectives
• Create strong marketing content to support all stages of the marketing funnel - from demand generation to conversion into sales qualified leads
• Present at internal and external events, highlighting how we offer differentiated networking and security offerings for the hybrid workforce and branch offices
• Identify key metrics to track business performance and drive regular communication on progress to our cross-functional stakeholders
• Track the network security market and competitive landscape, in collaboration with product, marketing, and sales leadership
• Lead content creation for enabling sales and partners

Requirements

Your Experience

• Product Marketing - At least 12+ years of product marketing or related experience - You'll need to have owned or executed full lifecycle product launches
• Leadership - At least 5 years leading teams - supporting them through positioning & messaging development, planning and executing go-to-market strategies, industry analyst influence - hiring and managing high performing teams
• Storyteller and Presenter - An ability to break down complex concepts into extremely simple and clear terms - comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings to internal teams and leadership
• Communicator and Writer - Strong written communication is necessary to develop extremely simple and clear messaging, collateral, tools and content for customers, partners & sales
• Bachelor’s degree required, MBA is desirable or equivalent military experience required