About this role:
PetDesk is seeking a dynamic and skilled SEO and Content Strategist to join our Website Operations team. In this role, you will consult, develop, and execute strategies that uplevel site performance and conversion rates via SEO and content. This is a unique opportunity to significantly impact the pet services industry by helping clinics better serve their clients through improved online presence and content quality.
Apply if you’re excited to:
- Develop and edit SEO-friendly website content, ensuring quality and alignment with brand standards
- Conduct and complete comprehensive SEO and performance audits using tools like SEMRush, ScreamingFrog, and Google Search Console
- Assist in delivering strategic consulting projects, collaborating with Strategists and other Web Operations team members
- Monitor and report on KPIs, including audit completion, content quality, and optimization effectiveness
- Utilize WordPress, Divi, Google Analytics, and other specified tools to enhance site performance and content quality
- Work closely with a collaborative team to create, launch, and maintain high-quality websites that directly impact the pet services industry
About You:
- 3-4 years of proven experience in SEO and content creation/editing
- A portfolio of work demonstrating copywriting skills and SEO fluency (Required)
- A demonstrated ability to develop and execute strategies that uplevel site performance and conversion rates via SEO and content
- Customer-facing communication skills and experience directly providing recommendations, answering questions, and representing best-practices
- Strong analytical skills and attention to detail
- Excellent written and verbal communication skills
- Ability to work collaboratively in a fast-paced environment
- Familiarity with performance tracking and reporting
- A proactive approach to problem-solving and a willingness to escalate issues when necessary.
- Well-versed in WordPress, Google Search Console, Google Analytics, and Google Keyword Planner
- Proficiency in SEMRush or other SEO Tools
Benefits & Perks:
- Medical coverage for employees and dependents (80-90% covered by employer)
- Employer HSA contribution with HDHP
- 401(k) match up to 3.5%
- Dependent Care Flexible Spending Account (FSA)
- Dental & Vision coverage available
- Basic Life and AD&D Insurance
- Short and Long Term Disability
- Flexible Time Off & 13 Paid Annual Holidays
- Paid Parental Leave
- Pawternity Leave, Financial Pet Adoption Support & Subsidized Pet Insurance
- $250 Annual Stipend for Learning and Development
PetDesk
PetDesk is an industry leader in Veterinary client communication software, providing simple software solutions that help pet parents stay connected with pet care providers.
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