The Audience Insights & Analytics department is responsible for supporting content licensing (TVD) and International Direct to Consumer (D2C) businesses with audience-based quantitative and qualitative tracking, analysis and reporting in all international territories across all consumer facing platforms and windows.
The Senior Research Analyst Global Analytics & Measurement role requires a strong analytical skillset, a flexibility to draw insights from multiple sources of data, and a broad knowledge of digital products to provide the right insight and measurement approach for internal stakeholders. The primary function of this role is to provide important tactical and strategic analysis to help drive the international growth of i) the TVD content licensing business ii) NBCUniversal’s presence in the streaming landscape, and iii) other digitally focussed initiatives.
KEY RESPONSIBILITIES
- Using a variety of research and analytical tools, help inform strategic decisions to support revenue growth, business planning and strategic initiatives
- In conjunction with the Sr. Director: developing detailed audience reports, analyses, performance summaries and presentations
- Distill ...
NBCUniversal
Fandango is a popular movie and entertainment website that provides movie ticket sales, movie reviews, and information on upcoming films.
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