Marketing Coordinator

We are looking for someone who will:

• Lead the execution of Marketing Strategy focused on customer acquisition, using the global strategy as a starting point and adapting as needed for the Brazilian market;
• Lead the local team of Marketing Specialists and Content Specialists;
• Develop, execute, and optimize email marketing/WhatsApp strategy focused on audience development with the ultimate goal of customer acquisition;
• Oversee all campaigns and programs, choosing the best channels and tactics to build the network of prospects and customers;
• Execute marketing projects spear-heading the team of Content and Marketing Specialists, as well as in collaboration with other marketing team members in Brazil;
• Cooperate closely with the Head of Sales to achieve pipeline goals;

Requirements

What will help you thrive?

• Extensive experience with extraordinary achievements in planning and execution of marketing projects (online and offline) with a strong focus on customer acquisition (preferably in a SaaS company);
• Substantial experience as a team lead;
• Advanced English to smoothly communicate in an international environment;
• Proven track record of implementing and developing email/WhatsApp marketing strategies;
• A mindset of building for scale, with a data-driven approach to marketing;
• Solid analytical, execution, and problem-solving skills, all with a metrics-driven mindset;
• A knack for building and executing plans at a fast pace to explore growth opportunities;

It'd be great if you had…

• Experience with a variety of Marketing Automation platforms;
• Experience with Hubspot;
• Previously worked at an international company.