Paid Media Manager

ROLE OVERVIEW

Croud is a digital marketing agency with a unique business model, recently named a Sunday Times Best Place to Work 2024.

At Croud, we approach everything with a client-centric mindset, we deliver performance through the activation of media that is carefully designed to solve our client’s business challenges. Croud’s Paid Media team is home to both deep, single-channel specialists and those who have, or wish to gain, more multi-channel skills and experiences. Either way, Croud offers development opportunities to match your passion and ambition.

Croud operates a hybrid working mode l with a minimum of 3 days a week based in our London office and the remaining days from home if you wish.

RESPONSIBILITIES

The Paid Media Manager will report directly to the Senior Account Manager or Account Director and support ongoing account execution across the aligned client portfolio. This will include, but is not limited to:

• Having active involvement in client strategy ideation & implementation, working closely with aligned Senior Account Manager & wider client teams across a single or multi-channel dynamic
• Driving the creation & implementation of account development plans and strategy across your client portfolio to sustain and grow client performance
• Owning client performance management activities across the team, including optimisation activities, innovation towards client performance, daily checks and best practice processes
• Taking ownership of client budget management to ensure exceptional budget pacing and that there are no instances of clients over/underspending
• Supporting Paid Media Executives in their training & development covering technical channel skills and soft skills
• Supporting Paid Media Executives with data collation and analysis for client reporting purposes. Writing and communicating reporting summaries and executive summaries to a high standard
• Completing data analysis to spot trends, patterns, challenges and successes using the support of the Croudie network. Identifying and troubleshooting anomalies within large data sets and taking well-planned corrective action
• Delivery of first-class client services & communications across your client portfolio and also within the wider business

PERSON SPECIFICATION

• Degree-level education or equivalent/relevant work experience
• Native speaker of Japanese, Chinese or Korean
• Demonstrable passion, experience and knowledge of Paid Media platforms. (including PPC and/or Paid Social), minimum 1-2 years of experience in Paid Search, specifically across Search Engines (Google, Microsoft etc.)
• Experience and knowledge of local Search Engines (Baidu, Yahoo Japan and Naver etc.) would be an advantage
• Strong Microsoft Office/Google Workspace skills which must include Excel/Google Sheets, Word/Google Docs and PowerPoint/Google Slides
• Proven track record of working to and meeting deadlines
• Proven time management skills, strong project management skills, experience and the ability to manage multiple tasks simultaneously
• Proven ability to think critically and creatively, with an impeccable attention to detail
• Proactive approach to ways of working & problem solving, with the confidence to question the norms
• Strong communication, organisation & presentation skills.
• Thrives working in a team setting
• Mathematically minded and comfortable working with large numbers

COMPANY BENEFITS

Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!

Croud offers competitive starting salaries alongside numerous company benefits.

• 25 days holiday a year
• Discretionary annual performance based incentive
• Sale commission
• Recruitment referrals bonus
• Health & Wellbeing contribution
• Ride to Work scheme
• Railcard
• Season Ticket loan
• Home office chair and home office screen
• Free fruit, breakfast cereals, snacks and tea & coffee in the office
• Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
• Life assurance and income protection
• Medical Cash Plan
• Pension
• Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform)
• IPA Membership
• Peer to peer recognition scheme 'bonusly'
• Team off-sites/regular socials
• Year-round holiday parties
• Flexible working options
• Day to make a difference

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.