Conceptual Creative

The salary range for this position is $70,000-87,500 USD annually.

Reporting to our Creative Director, we are looking for a Conceptual Creative (Art Director) to join our team and thrive as a conceptual creative. You will create campaign ideas as a fast social-first thinker. You are a conceptually minded creative who will ideate based on cultural trends in a 'newsroom' style 'brainstorm'. You're literate in social platforms for execution and are passionate about and literate in social.

Responsibilities:

• Create fast out-of-the-box ideas, concepting everything from brand campaigns, to a content series, to a clever reactive post.
• Stay up to date on all the visual trends in social (static and motion) and always ensure you stay at the forefront as they evolve and change.
• Art direct your work to the point of being an accomplished visual do-er -,
• Analyze a brief and spin insightful ideas daily, bringing your own creative insights.
• Work between big campaign ideas and tactical projects.
• Strategize and envision across a full suite of social content: static assets, short and longform video (Reels, TikTok and longer scripted pieces), GIPHY stickers, GIFs, memes.
• Craft engaging content and optimizing campaigns for maximum reach and impact.
• Build relationships with your creative leads (and clients) through excellent work.
• Create and develop implementations that produce fame for clients
• Create work that cuts through the clutter in culture and sets hearts and feeds on fire.
• Be a team player by brainstorming and sparring with clients and hold your own in the best interest of the work and the goals of the brief.
• Think on your feet and produce ideas on the spot and explain your ideas with conviction and mock up high-level visuals.
• Review work with your Creative Director, Creative VP and ECD - and keeping them informed along the journey - taking their feedback onboard and actioning their direction across the team.

Requirements

• Strong art direction experience creating world-class social-first work for a range of world-leading brands.
• 5+ years of experience in an ad agency creative department - so you know how to produce ideas.
• A background of creating organic social content that achieved high engagement.
• Proficiency in Adobe Suite (Photoshop/Illustrator), Keynote, and Figma.
• Experienced in social storytelling but know the importance of rooting the concept in a big idea.
• A passion and interest in entertainment (TV and films) and creator culture in social media are musts.
• Experience working on (winning) pitches and award-winning work.
• You have some experience in production and the world of shoots, so can understand your role in production and post production - collaborate with a DP, editor, VFX, VO record, colorist.
• A clear understanding of how creative work contributes to business success and the ability to align your creative solutions with client objectives (e.g., budget, performance, organic vs. paid, etc.).
• Deft conceptual and design skills: you should be adept in creating storyboards and producing strong visual assets, with a keen eye for typography, layout, illustration, and imagery.

Note: We emphasize skills, expertise and behavioral attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.