Sr Application Engineer - Board Design

You will develop highly optimized software for proof-of-concept implementation of automotive IVI, cockpit, and digital cluster applications on the Renesas R-Car SoC devices, exploiting GPU, a DSP, display technologies, and virtualized or para-virtualized environments. You will discuss requirements for the next generation cockpit and IVI products that comprise tools software and hardware. An Eclipse-based tool chain featuring a high-level compiler, hardware acceleration simulators, and detailed analysis and profiling tools will support you through performance and data flow optimization and basic test period you will utilize existing code libraries for graphical and audio applications. You will further grow the scope of those libraries for use in generic cockpit and IVI application contexts your main responsibilities will be in the following areas:

• Develop and define IVI and cockpit use cases leveraging R-Car SoC and software infrastructure
• Collaborate with sales, automotive product line marketing and applications engineers to generate winning reference software & application demos needed to establish clear dominance through best-in-class overall whole product.
• Enhance capabilities by extending the support of reference applications, HW accelerator use cases, and other connectivity applications
• Conduct benchmarks related to industry standards, emphasizing the competitiveness of our current and future platforms.
• Provide support to our customers as an application engineer to accelerate development of customer solutions and to create easy to use collateral such as application notes and reference solutions.
• Work closely with hardware and software product development organizations to validate the performance of SoC products and optimize various aspects including computation, operational, and power.
• Define and execute performance evaluations with focus on standard and advanced KPIs
• Discuss requirements for IVI and Cockpit products including tools, software, and hardware with the respective system architecture and development teams
• Document proof of concept code and benchmark results and provide meaningful application notes to both internal and external customers
• Support automotive customers with Renesas R-Car IVI and cockpit software, specialized and generic hardware accelerators, and debug reported issues
• Prepare training material and conduct workshops to train field teams and customers on renaissance innovative connectivity solutions support the development of cutting edge demos and innovative reference designs
• Enhance HWA capabilities by leading strategy sessions with our technology partners.
• Providing support to field teams as needed to generate opportunities and facilitate design-ins.
• Stay abreast of latest technology trends in the field of General Purpose Computing, middleware; develop recommendations and competitive feature set to keep the hardware and software product at the cutting edge and best-in-class through continuous improvement.
• Support Sr. Director of automotive product line and interact with other group managers to ensure successful deployment of strategic initiatives.

Requirements

Overall:

• 10+ years industry experience in embedded software development with a proven track record in translating complex use cases requirements into design, system specifications, standards, and software solutions.
• Ability to work independently with strong motivation towards meeting deadlines with efficiency and focus

System Knowledge:

• Strong hands-on knowledge of automotive technologies related to cockpit, cluster, and infotainment systems including graphics, audio, display and camera technologies
• Strong hands-on knowledge of automotive operating systems. Strong knowledge of Linux and Android required with knowledge of at least one other automotive operation systems expected (QNX, AUTOSAR, etc…)
• Strong knowledge of hypervisor solutions with focus on mixed criticality automotive systems

Architecture

• Strong knowledge of automotive technologies, trends, and systems including modern E/E architectures (domain, zonal)
• Familiarity with automotive safety concepts including ISO26262 and Freedom From Interference
• Strong knowledge of display and graphics IPs such as: GPUs, compositors, display pipelines, and other related hardware IPs and software frameworks
• Strong knowledge of audio IPs such as: audio DSPs, audio connections, and related SW frameworks

Development

• Embedded system software development experience including low level firmware, kernel, and user space components on an SoC product comparable to the Renesas R-Car family
• Ability to develop and debug on both real hardware as well as simulation and emulation environments

Debug:

• Software debugging including CLI, PCB, and application level debug techniques
• Ability to debug high speed communication interfaces including HW/SW co-debug

Collaboration:

• Ability to collaborate with sales, marketing, architecture, customer, and other groups to create best in class reference solutions, solve problems, and enable customer success
• Ability to expand upon existing solutions in collaboration with architects and prior design teams
• Ability to work independently as well as in small teams

Communication:

• Excellent written and verbal communication due to frequent customer and internal communications; ability to provide direct, efficient, and clear customer communications under pressure
• Familiarity with global business cultures (Japan, Europe, US, India) and strong cross cultural sensitivity
• Familiarity with verbal and written Japanese (nice to have)

Travel:

• Flexibility to manage occasional international travel on short notice to support customer success or internal initiatives