Client Marketing Manager

Our Client Marketing Manager, will be focused on developing, executing, and measuring different marketing strategies with some of the most important Issuers in Mexico. He/She will be in charge of creating strong annual marketing strategies & key initiatives for every stage of the clients´ products lifecycle.

This manager will be one of the main marketing partners and contacts of his/her accounts in the market and will be responsible of achieving client´s and Visa´s annual objectives.

The main objective of the position is the generation of accelerated revenue growth of Visa´s business in partnership with Visa´s Key clients. The position is also responsible for making every transaction a Visa transaction, by developing and implementing marketing plans to support the Visa Mexico business goals.

Maintaining Brand leadership is key, via the generation of breakthrough Marketing Strategies and plans.

We are looking for a talented, results oriented, highly proactive, energy marketer to join our team with the aspiration to build a career within Visa.

Job Scope:

• Reports to a Client Marketing Sr. Manager.
• Highly strategic position
• Client facing role
• Issuers, Fintechs and MSA management and revenue generation through marketing services.
• Drive card acquisition, activation, usage and spend with the clients
• The client´s activation of the Visa portfolios is key to Visa Mexico given its incremental revenue potential and the strategic role of creating differentiation with them against the competition.
• It is key to develop, implement and measure custom made marketing programs for the clients.
• Addressing issuers´ marketing opportunities and challenges will be required.
• Budget management
• The Marketing Manager is expected to provide analytical support and
• execution discipline in order to generate incremental business with his/her clients.
• Work with local, regional and global teams

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Requirements

• 7+ years of business experience, with the majority in marketing roles that involved strategy and planning as well as implementation, across multiple marketing disciplines.

• Track record of developing marketing strategies based on business objectives and executing marketing programs that delivered measurable business results.

• Experience in creating annual strategies and plans, marketing researches, media plans (online & offline campaigns), production, events, strategic alliances & managing agencies.

• Desirable previous know how on managing Top clients: Issuers, Merchants, Retailers, fintech or market places

• Fluency in English and Spanish

• Budget control & management expertise. Financial know how: Revenue, Expenses, Margin.

Competencies:

• Leadership
• Project administration /planning/management
• High selling, negotiation, communication and presentation skills
• Marketing/trade marketing campaign management
• Analytical and financial / Budget management
• Digital Marketing knowledge.
• Teamwork
• Proactive
• Resilient.
• Forward thinking