Senior Campaign Manager

Who We Are

We Are Social is a global socially-led creative agency with unrivalled social media expertise. With 1,300 people in 21 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We’re proud to be a multi award-winning agency, with Cannes Lions, One Show, Webby and Shorty Awards, to name but a few. Our most recent work has seen us help Pepsi, Meta and Adidas deliver some of their biggest and most innovative campaigns to date, from breaking into the metaverse to smashing records on TikTok.

As well as creating for clients, we help educate the wider industry. Our Instagram publication The Feed tracks culture at the speed of social. 6,500 people registered or tuned into our events last year, and our reports garnered more than 20 million views.

The Opportunity

Do you have proven experience establishing yourself as a campaign marketing expert?

Do you have experience with account-based campaigns that have led to growth success?

Have you executed demand generation strategies, driving brand growth and fostering customer engagement across various channels?

We Are looking for a Senior Campaign Manager to work closely with our market leads, global marketing team and the Global Head of Growth and execute demand generation strategies, driving brand growth and fostering customer engagement across various channels. You will have previously developed, launched and managed innovative campaigns, optimise performance, and generate measurable outcomes resulting in growth for a business.

The role will be reporting to the Global Head of Growth. We are open to candidates from all over the world but you would be happy to work European hours and be close to a We Are Social office.

Requirements

What You’ll Have Delivered Elsewhere

• Leveraged ABM and martech tools like 6Sense and Salesforce to drive an increase in marketing efficiency and effectiveness
• Adopted best practices in digital marketing trends, resulting in an improvement in campaign ROI
• Successfully implemented an accounts-based marketing playbook resulting in an increase in new business acquisitions.
• Improved targeting and positioning strategies that led to an increase in lead generation efficiency.
• Established strong cross-functional relationships, leading to a unified market strategy that increased campaign success rates
• Achieved alignment on market opportunities, messaging, and audience targets, resulting in a consistent and impactful brand presence.
• Launched multi-channel demand generation campaigns that contributed to a 30% growth in lead acquisition
• Increased overall engagement rates through targeted email, social media, webinars, content syndication, and digital advertising efforts.

What Else Are We Looking For?

• Developed and executed nurture campaigns that led to an increase in lead conversion rates
• Enhanced customer journey progression, with an improvement in leads moving deeper into the sales funnel
• Identified key customer behaviour patterns that led to an improvement in segmentation and targeting accuracy
• Increased customer engagement through tailored marketing strategies based on behavioural insights
• Been a Campaign marketing manager or ABM experience in an agency, start up or entrepreneurial environment

Benefits

Our Culture and the Nice Stuff

Equity, Diversity and Inclusion runs in the water here at We Are Social. We are transparent about the changes that are needed, we are focused on making real strides, both internally and within the industry and we strive to truly be a workplace that represents, supports and advocates for ALL. Our Charter for Change in the UK can be found here which details our focus areas across People, Work and Culture in 2023.

If you require any support, adjustments or accommodations for any reason whatsoever during the recruitment process, please let us know via recuitment@wearesocial.net

So let’s get to the good stuff, we offer all those things you would naturally expect; 25 days holiday, pension scheme & life assurance. But what we love most is connection, so we have our WAS Passport and Work From Anywhere schemes which allow you to truly connect to colleagues all over the world!

But what’s life around here really like day-to-day? Well, we ask our people regularly what they think about us/their role and here are some of the most common things they say:

• I value my manager we have a good relationship
• We love to ‘get social’ with the people I work with
• Trusted to get on with the job, without ‘micro-management’!

If this all sounds like the place you have been waiting to find then apply now! What are you waiting for?