Senior Data Analyst

The Analytic Consulting Group partners with both internal and external clients, and data providers, leveraging various analytics to drive strategic thought and effective decision making. The Data Analyst 2/Senior Data analyst is responsible for conducting data analyses using Adobe Analytics and other tools in support of a variety of analytic solutions.

Roles & Responsibilities

• Work on Adobe Target
• QA (Quality Assurance) on tagging to make sure this it is implemented and firing correctly
• Document and maintain tagging plans
• Edit and maintain dashboards populated with data from Adobe Analytics
• Collaborate with agency partners to create Adobe Analytics reports that analyze performance of media tactics (display, paid search, social media, etc.)
• Advise on A/B testing Mandate
• Proactively communicate with supervisor regarding workload and the status of assignments
• Prepare basic report content (Word, Excel, PowerPoint) in support of deliverables
• Perform two tasks related to the role of Sr. Data Analyst during the year
• Responsible for end-to-end reporting performance data pulling, data aggregation, analysis, powerpoint formatting and insight generation *...