Marketing Coordinator

About Anchanto:

We are a Global B2B cloud company that enables enterprises and partners to grow and manage their end-to-end Commerce and Logistics operations through its world class Cloud and AI products and services. With more than 7,000 customers, leading global brands, large retailers, and postal operators leverage Anchanto to process more than a billion dollars of revenue each year. Our powerful, scalable products deliver rapid innovation integrated to over 135 different commerce and carrier platforms across the world.

Our offices are spread across Singapore, France, UK, Kuala Lumpur (Malaysia), Jakarta (Indonesia), Manila (Philippines), Sydney (Australia), Bangkok (Thailand), Seoul (South Korea), Pune (India). Our diverse and multicultural fabric is woven in a way that each Anchanter gets complete freedom and opportunity to realize & explore his/her full potential.

We pride ourselves in building awesome & powerful products that have the potential to change the way businesses perceive eCommerce management. We believe in delivering anchanting experiences and aim to become the #1 customer-centric company in our domain.

The Role :

We are seeking a motivated and creative Marketing Coordinator to join our European team in Paris, France. Reporting to the Marketing Manager Europe, the successful candidate will work closely with the global marketing and regional sales teams to implement our marketing plans in France and the United Kingdom. This is an excellent opportunity for driven master students looking to gain hands-on experience in a global and ambitious company.

Key Responsibilities:

• Email Marketing: Help us improve our lead nurturing activities by leading the design and implementation of our email marketing activity in Europe via our marketing automation tool Hubspot.
• Events: Assist with event planning and execution, including pre and post-event marketing activities, and logistics coordination (tradeshows, webinars, partner and own events)
• SEO and Content Production: Produce new compelling content for our prospects and customers, and manage the translation in French of existing articles to improve our SEO performance in France and increase the website traffic of our target audiences.
• Website: Support the Management and update of our French website to ensure our value proposition is always on point, to improve user experience and drive conversions
• Digital Marketing: Collaborate with our central team to improve the performance of our online advertising activities across multiple channels (Google Adwords, Meta, LinkedIn, etc.)
• Social Media: Manage our French social media accounts, including content creation and scheduling, to grow our online communities and help us build our brand awareness.
• Product Marketing: Conduct regular industry research and competitor analysis to inform marketing strategies.
• Reporting: Analyze marketing KPIs and provide comprehensive reports to measure campaign effectiveness and identify areas for improvement.

Essential Requirements:

• Currently enrolled in a marketing or digital marketing program (M1 or M2)
• Previous experience in marketing or digital marketing (internship or work-study program)
• You are a native French speaker and proficient in English with perfect writing and communication skills in both languages.
• Proficiency in Microsoft Office.
• Strong communication and teamwork skills.
• Ability to work in a fast-paced environment.
• Proficiency in graphic design tools such as Photoshop, Illustrator, or Canva is a plus.

Personal Attributes:

• Strong attention to detail and organizational skills.
• Creativity and innovation.
• Ability to take initiative.
• Strong analytical skills.
• Positive attitude and willingness to learn