Context :
Europcar Mobility Group has been recently acquired by Green Mobility consortium composed by Volkswagen AG, Pon Holding, Attestor Ltd). Over the last decade, the automotive world has vastly changed and is preparing for the shift into usership.
To accelerate this transition, EMG has created a new department within the marketing and customer area: Mobility Solutions. This department develops offers and services for city-dwellers, whether for occasional mobility needs, with car-sharing offered under the Europcar On Demand brand, or for permanent needs with a new subscription service, myEuropcar.
=>Europcar On Demand's car sharing activities are present in the main European cities: Milan, Paris, Dublin, Barcelona and Madrid.
=> The myEuropcar monthly subscription was launched in 2021 in Germany then in France, Australia and Spain.
In line with the strategic plan, EMG is now looking to accelerate the roll-out of its mobility solutions in order to position itself as a leader in dedicated sustainable mobility.
Within the Mobility Solutions team, the Customer Experience team is responsible for designing, implementing and monitoring a seamless customer experience for my...
Europcar Mobility Group
Europcar Mobility Group is a major player in mobility markets, with the goal of providing attractive alternatives to car ownership in a responsible and sustainable way
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