The Research Analyst will report into our Chicago office and collaborates directly with senior staff members to manage proprietary and syndicated consumer research studies across consumer and B2B audiences. This role involves mixed-methods, qualitative and quantitative market research focused on the insights needs of restaurant chains and food/beverage manufacturers and suppliers.
Technomic Research Analysts help execute research project plans and coordinate activities required to deliver the research on time and with high quality. Responsibilities encompass both primary and secondary research methodologies. This includes, but is not limited to:
Primary research:
- Design and Execution:
- Design and execute quantitative and qualitative research studies.
- Develop questionnaires for quantitative surveys and discussion guides for focus groups and in-depth interviews (IDIs).
- Test online surveys prior to launch to confirm accuracy and proper survey logic.
- Recruit, schedule, and conduct in-depth qualitative interviews, including online bulletin boards/diary studies, with industry professionals.
- Analysis:
- Support the analysis and presentation of qu...
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Informa Group Plc.
Informa is a leading business intelligence, events, and academic publishing business operating in the Knowledge and Information Economy.
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