Data and Analysis Manager

Manager
🇺🇸 United States
Data Scientist
Data science & Analytics
 

  • Drive strategic marketing growth for clients and inspire a team of analysts and senior analysts
  • You’ll work to surpass client goals through brand campaigns, acquisition campaigns, and/or online testing strategy
  • Provide and present strategic data-driven recommendations across channels to improve client decision-making and ROI
  • Serve as a client and internal resource on industry trends and key functional areas such as analytical tools and marketing measurement
  • Foster creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce)
  • Analyze data to tell a performance story that can be easily communicated to senior leadership

Requirements

  • 5-7 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
  • Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
  • Knowledge of digital data technologies (Google Analytics, digital pixel tracking, site tagging, etc.)
  • Passion for online advertising and emerging trends...
 

 

Publicis Groupe

Publicis Groupe

Publicis Consultants is a communication consulting agency, part of Publicis Groupe, one of the largest global communication networks

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