About The Role
Since the launch of the GoPay app in 2023, we have seen exponential growth. Having said that , we have set even higher goals for ourselves. As part of the growth team in Consumer experience, you will be responsible for scaling GoPay app engagement across all our engagement channels. You will be working with the multiple business teams across payments, digital marketing, brand team, CRM team, and Engineering teams to create a strategy around user engagement and execution of the same. You will be expected to optimize existing channels of engagement as well identifying new channels and user segments. Having prior experience in growing consumer products , the ability to apply user insights and data-driven decision-making will be considered highly relevant for this role.
What You Will Do
- Developing and Implementing a user insights & data-driven product strategy that aligns with the overall GoPay business objectives.
- Own and define the ideas for building a engagement platform that leverages organic and non-organic levers to engage users to active on app as well as encourage them to transact.
- Collaborate with business and marketing teams to mon...
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GoTo Group
Largest digital ecosystem in Indonesia with a mission to empower progress through technological infrastructure and solutions for everyone to access and thrive in the digital economy.
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