Sr Director

Define the vision and strategy for Fortra's [brand] product line(s). Enable a high-performing Product Team to oversee the execution of the roadmap. Establish operational consistency of Product Management principles. Act as product evangelist both internally and externally. Success in this role requires a deep understanding of Fortra's products, the cybersecurity market, our customers, and competition combined with the ability to lead, inspire, influence, and collaborate with Fortra teams, customers, and partners.

WHAT YOU'LL DO

• Collaborate with senior leadership to develop and evangelize a multi-year product vision – both internally and externally - that aligns with the company’s overall strategy and supports our mission
• Engage directly with customers, prospects, and partners to uncover market needs and subsequently prioritize a strategy using a combination of qualitative and quantitative methods
• Partner with cross-functional leaders to gather and analyze information from a variety of sources to influence product strategy development (i.e. customer feedback, sales data, user behavior, competitive market trends, etc.)
• Oversee a Product Management scorecard including key responsibilities, deliverables, cadence and KPI’s
• Design, recruit and develop a high performing product management team utilizing modern product discovery and delivery techniques
• Institute career development paths for product management teams at all stages of their profession, including role and responsibility definition
• Inspire product, engineering, and design teams to focus on ambitious outcomes while simultaneously shaping their mindset to achieve smaller objectives towards larger goals
• Develop cohesive, compelling, and feasible product strategies and enable your team to achieve the longer-term product vision
• Prepare and present business cases to support investment thesis in selected strategies
• Perform competitive analysis to ensure that end-to-end offerings provide superior capabilities when compared to the competition and are more effective at meeting and anticipating the needs of the customer
• Partner with cross-functional leaders to identify, prioritize and target key customer segments and unlock new opportunities to create value and drive awareness and revenue
• Partner with Marketing to develop compelling messaging and product positioning to drive behavior, targeting customers across the company’s portfolio of communication channels
• Measure success of product portfolio based on ARR bookings to target, growth, retention and other determined KPIs and continuously refining strategy to improve overall company success
• Work with AR/PR team to develop, manage and nurture relationships and communications with analyst communities to achieve consistently positive and improving analyst ratings and recommendations

QUALIFICATIONS

• 10+ years relevant experience
• Minimum of 4 years’ experience leading, managing and scaling a high-performing team
• Expert knowledge in B2B technology, software, and/or security
• Bachelor's Degree or equivalent professional training or certificate
• Excellent communication skills and ability to articulate a compelling vision
• Effective understanding of Strategy, Operations, and People
• Expert experience in guiding teams towards PM frameworks and best practices
• Proven experience in strategic planning and execution tied to goals, objectives, metrics and outcomes
• Self-study in areas including design, engineering, psychology, or the arts a plus

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