The E.W. Scripps company is looking for a Sr. Director of Category Growth and Revenue Development. This focus of this role is to establish vision and lead television and digital advertising sales by forging strategic partnerships with brands and customers to achieve success in key categories. This leader will offer guidance on go-to-market strategies for diverse sales channels and categories to ensure that sales budgets are not only met but surpassed.
WHAT YOU'LL DO:
- Collaborate directly with the VP Sales, Local Media, station general managers and directors of sales to integrate applicable local media category strategies across Scripps Enterprise.
- Track and help implement sales strategies and tactics with station sales directors to achieve special opportunities, new business, and digital goals tied to key categories.
- Maintain high visibility in the local communities through consistent communication with key agencies and companies that support local and national advertising; participate in local and national industry trade groups; represent the company at industry events.
- Identify training needs for the sales leaders and employees, including all aspects of local, digi...
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ION Media Networks, Inc.
A diversified media company focused on creating a better-informed world through local journalism and popular entertainment brands.
Other jobs at ION Media Networks, Inc.
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