About Us
Channel Bakers is a data-driven eCommerce agency specializing in driving sales and brand growth. We help brands unlock their full potential on Amazon and other major platforms by crafting compelling narratives, optimizing product visibility, and leveraging advanced analytics. Our expertise lies in understanding the complex retail landscape and developing tailored strategies that resonate with consumers. With a focus on expanding market share rather than simply shifting it, we deliver measurable results and long-term success for our clients. By combining creative storytelling with data-driven insights, we create impactful campaigns that drive brand awareness and conversions. Our team of experts is dedicated to staying ahead of industry trends and providing exceptional service to our clients.
Position Purpose
Life as an Account Director at Channel Bakers is exciting, dynamic and no two days are ever the same.
Your unwavering commitment centers on fostering client growthโa guiding principle that defines your role. Your deep commercial acumen, industry expertise, and unrelenting focus converge to optimize revenue generation. Your profound understanding of the competitive landscape and your acute grasp of market dynamics underscore your strategic prowess
You collaborate closely with a team of talented and passionate Account Managers and Advertising Specialists, and together you deliver the outcomes our clients depend on us for, whatever it takes.
Your role spans across diverse client profiles, and you assume a central role in steering strategic client interactions, including the execution of quarterly business reviews, client evaluations, and the confirmation of advertising budgets. You develop media plans, present to clients and work closely with our Business Development team to facilitate warm handovers of newly onboarded Accounts. Your relentless pursuit of inventive avenues resonates with your commitment to empower our clients in unlocking their brand's full potential. Leveraging your extensive experience in sales, you adeptly craft strategies to cultivate and strengthen their relationship with Channel Bakers, showcasing your senior-level expertise. Working closely with Account Managers, you ensure that the delivery of your carefully constructed strategy is fully executed with budgets effectively managed and campaigns fully optimized. You partner with our Finance teams to insure accurate and on time client invoicing.
As a dedicated people-focused Account Director, you will empower your peersโ growth by assigning challenging and developmental tasks, facilitating frequent account performance-focused discussions, and serving as a dedicated coach and mentor. Your commitment to candid and constructive communication ensures you provide timely, clear, and actionable feedback to support team members' development.
Additionally, Account Directorโs will play a pivotal role in advancing the department's capabilities. This involves collaborating closely with the Senior Director of EMEA to identify training needs and gaps within the team. You will also work in conjunction with the Learning and Development team to design and implement effective training programs, contributing to the ongoing development and success of the department."
Key Responsibilities
- Developing and designing strategy through hard data, customer behavior insights and metrics to drive client sales and brand awareness.
- Lead client pitches/presentations and manage media plan Focus on growing revenue, selling services and deepening our clientโs relationships with Channel Bakers.
- Participate in recruiting, training, and contributing to the growth of a dynamic team that actively contributes to our clients' success and surpasses their performance objectives
- Manage CRM and keep client data up to dateResponsible for SKAI client questions/emails, and SKAI Automation rules strategy
- Communicate regularly with clients via calls, email and in person meetings to assess campaign performance and strategy.
- Developing media plans, overseeing budgets, and campaigns and ensuring quality execution across the board.
- Responsible for SOW renewal
- Collaborate with Senior Manager, Advertising and the Learning and Development team to identify business-critical learning opportunities and develop effective training materials and programs for the team
- Respond promptly to ad hoc client requests and team requests, demonstrating flexibility and a commitment to exceptional teamwork and client service
- Maintain validity of any necessary or mandated platform or partner certifications that are required of your role
- Work collaboratively with the Finance team to facilitate the organized tracking and prompt settlement of client invoices, maintaining precision and timeliness
- Assist with ad-hoc projects/client requests and tasks as required
- Communicate and collaborate cross-functionally within Channel Bakers and other key stakeholders
Qualifications and Requirements
- Minimum 5+ years of Marketing or Advertising experience in a fast moving, client facing environment
- Experience of Amazon Advertising platform required including exposure to Demand Side Platform (DSP) and Amazon Marketing Cloud (AMC).
- Demonstrated experience of collaborating with high performing teams and aiding in the developing talented individuals
- Demonstrated proficiency in analytical and qualitative skills - unphased by numerical data, with a mastery that extends beyond numerical figures, delving into the understanding of the "how" and "why" these data points hold significance and impact for our clients.
- Proficient user of standard office software (MS Office etc.). Intermediate or advanced excel skills are an advantage. Demonstrated proficiency in strategically driving incremental revenue, cultivating fresh connections, and nurturing and fortifying established relationships at a senior level.
- Established track record of effective collaboration with the Finance department to ensure precise client invoicing
- Proven experience in fostering a culture of mentorship and providing steadfast support within high-performing teams
- Proven track history of driving your own professional and personal development
- Degree in Public Relations, Marketing, Advertising or Communications preferred.
Working at Channel Bakers
Working at Channel Bakers is a job like no other.
We take pride in our culture and our sense of community. We strive to offer a fun and engaging environment to help our Bakers bring their best and authentic selves to work daily. We regularly take time to connect and have fun together as a team. We get to work alongside some incredibly talented co-workers and partner with some of the world's most prolific and inspirational brands. We are proud to have a very diverse team of Bakers from the US, Germany, France, Brazil, Scotland, India, Taiwan, and Mongolia, just to name a few! We are a truly global organization headquartered in California with offices in Taiwan, China, the Philippines, and the UK.
Our core tenet is that we exist to help people, which is at the heart of all that we do. We enjoy the challenge of new and unfamiliar tasks; change is our normal, and we can shift gears comfortably. We love to exceed our work and personal goals, and most importantly, we are dedicated to exceeding our clients' expectations. We value self-development; it helps us help others better.
*We are an e-Verify employer*
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