Advertising Strategist

The Advertising Strategist is an online advertising specialist counted on by stakeholders create, execute, and report on multi-channel media strategies. The Advertising Strategist utilizes advertising expertise in SEM, Display, Video, Social, and emerging ad-tech.

They are knowledgeable and experienced in advertising products, industry trends, and are looking to optimize and create new strategies that help clients achieve their business goals.

Key Responsibilities

• Monitor client & internal request queue to provide action, insight, and analysis to incoming requests.
• Analyze campaigns and make proactive changes to improve account performance
• Identify and present new opportunities/areas of growth to client that will improve accounts ability to achieve desired outcomes
• Bring competitive and industry insights to execute data-driven optimizations across potentially large and complex accounts
• Gather, analyze, and organize complex information, conduct comparative analyses, make recommendations supported by identified facts, and present clear recommendations to internal stakeholders
• Create custom presentations to maintain post-sales activities with a goal to increase pro...