Brand Manager

ComeOn Group in short

Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Operating more than 20 brands on its proprietary platform providing a secure, innovative and entertainment-led player experience across casino and sports betting. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations.

We are seeking a dynamic and experienced Brand Manager to oversee and manage a Dutch brand through a partnership with a Tier 1 operator. This role involves managing the relationship, ensuring brand alignment, and executing marketing strategies to enhance the mutual success on our license and platform. You are data-driven and have experience in analysing, developing, and operating an effective media mix. Collaboration excites you, and you enjoy interacting, brainstorming, and making things happen. Challenging situations inspire you to demonstrate your capabilities and achieve success; obstacles are opportunities to showcase your skills. You are ready to lead this new brand into success.

Responsibilities:

• Act as the primary point of contact between ComeOn Group & our partner, fostering a collaborative and productive partnership

• Develop and implement brand strategies that align with both both parties strategy and objectives

• Plan, execute, and monitor marketing campaigns to drive brand awareness and customer engagement

• Managing the marketing budget in an efficient way to the maximum effect

• Planning and buying media from a wide range of marketing channels

• Liaising with affiliate team to plan strategies & deals

• Responsible for acquisition campaigns

• Keeping the site up to date with current brand strategies in mind

• Retrieve & analyse relevant data

• Reaching business critical KPIs

• Strong collaboration with key internal stakeholders as well as our external media agency and media partners.

About you:

• Excellent writing & editing skills

• Strong organisational skills, excellent time management & experience of balancing multiple projects

• General IT-knowledge

• Native level command of English & Dutch language

• Experience of planning, managing and optimising a marketing budget

• iGaming industry experience is a necessity including casino & sportsbook knowledge

• Experience using & optimising CRM techniques (segmentation, campaign planning, implementation, copy writing & communications)

What more? We also want you to;

• Have effective communication skills (both written and verbal) with the ability to tailor dialogue and delivery to cater for a variety of audiences
• Prioritise tasks and manage deadlines for large, multi-phase projects
• Apply a results-oriented process using solid analytical skills
• Be able to use good judgement based on sound understanding of metrics and data
• Show adaptability and handle changes in priorities
• Show great leader skills and work as an enabler for your team
• Bring creativity and innovative ways of thinking

So what can you expect from ComeOn as a place of work?

• A competitive remuneration package inc. a company bonus scheme! 💰
• Fantastic quarterly team events and weekly company events 😎
• A one-time bonus to help you set up a comfortable workstation at home (we’re truly Hybrid!)
• On top of our Hybrid work arrangement, up to 40 days a year to work fully remote from anywhere 🌎
• Gym membership
• Medical cash plan/ private health insurance options available

At ComeOn, we have adapted a Hybrid Work model which means that we offer our employees an option to pick their workstation for the day. Want to work from the office a few days a week and some days from home? That’s totally fine with us! ComeOn is known for their inviting and vibrant offices that offer creative areas for collaboration and desk set-ups designed for a Hybrid Work model. When you visit one of our offices you will always be welcomed by a friendly face that will take good care of you. It’s our curiosity that drives our innovative business forward and we work hard in a run together spirit and we always make sure to top it up by having fun! You will not regret picking ComeOn as your next place of work.

At ComeOn Group we value diversity and we take concrete action to ensure fairness in our recruitment process. We are committed to assess candidates on their merit without discriminating against any applicant for whatever reason that is protected by law. We truly value you, as you are.

Want to know more about us just visit our website www.comeon-group.com or any of our social media channels to take a deep dive into our culture!

LinkedIn

Instagram

Facebook