Senior Manager - Brand Design & Campaigns

Senior Manager - Brand Design & CampaignsSenior Brand Manager (M)

Job title: Senior Manager - Brand Design & Campaign

Location: Leeds

Overview of the role:

We are recruiting for a Senior Manager - Brand Design & Campaign to join our team in Leeds.

The PokerStars brand, visual identity and multi-channel creative output is one of its strongest assets. Since the rebrand in 2019 it has been consistently identified as one of the great successes of that project both within PokerStars and Flutter more broadly.

As we enter a new phase for the PokerStars brand one which is focussed on optimisation, and creating work which both looks amazing but crucially drives business impact we need a Senior Manager to be a key leader in a new look Creative & Content team. Their focus will be on ensuring that our brand identity & positioning continues to be one our strongest assets, whilst having the opportunity to drive forward the creative agenda on our design and campaigns moving forward.

With the movement of our design function into creative and content, this role will be the most senior design specialist within our brand & creative org, but crucially we are looking for this role to not just focus on design but the holistic creative idea, ensuring that our creative feels joined up across tone, look & feel and execution.

You will also be an adept manager in the first instance managing a multi-skilled team of designers with a view that this responsibility will grow over time to include greater oversight of campaigns holistically.

This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission-aligned.

Our Leeds office is at the heart of our business. The 8-storey building has an onsite staff gym and cafeteria, two heated rooftop terraces, a dedicated gaming room and a staircase amphitheatre. The space brings all our teams under one roof in the biggest private letting office in Yorkshire.

What you’ll do:

• Lead the origination of new design output across channels, markets & verticals
• Line manage a team of designers, helping them produce best in class design outcomes
• Creatively lead campaign projects as appropriate, managing a multi-disciplined team
• Work closely with the Head of Studio and senior studio manager to proactively update and develop always on toolkits of social, digital acquisition & CRM
• Work with the Head of Creative on an integrated design approach to live events marketing
• Plug in as necessary to the product design team, to ensure brand is considered in UX & UI output
• Champion an insight driven approach to creative development with performance data and customer insight key inputs
• Get stuck in with design and ideation when needed, deploying your practical skills as a deisgn and creative operator
• Be a crucial voice to the business in challenging when bespoke design work is needed (with impact at the forefront)
• Be a mentor and guide for our talented team members across teams .
• Collaborate closely with key stakeholders.
• Analyze briefs and offer feedback to elevate our creative output.

What you’ll bring:

• Proven years of design experience.
• Proven track record of developing high quality original design work utilising a variety of graphical and stylistic approaches
• Experience and a knack for creative problem-solving beyond design
• Mastery of Adobe CS software, with a focus on Photoshop – we are looking for an operator and a manager
• Creative leadership skills – being proactive in identifying where we can improve but focussed on the things that will drive impact
• An impressive portfolio showcasing your deep understanding and experience in creative design
• Ability to work in a fast paced environment with a an ability to self start and set own priorities
• Excellent typographic skills
• Strong interpersonal and organisational skills, coupled with an adaptable and positive attitude.

Desirable

• Experience in the betting and gaming industry.
• Familiarity with multiple creative disciplines (animation, 3D, illustration, type, video) – while we have specialist teams in these areas, your creative insights will be invaluable for collaborative projects.
• Past experience in guiding or managing junior designers and freelancers, refining designs, and conducting reviews.

Why choose us:

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus
• 30 days paid leave
• Health and dental insurance for you, and 50% coverage for your partner and your children (if you all live at the same address)
• Personal life insurance and income protection
• The option to join our company pension scheme
• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career
• Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us
• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay
• Free Gym membership & access to an on-site gym
• Social events; including our sensational summer and Christmas parties
• Online Discount Scheme, including discounted shopping and cinema vouchers.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com . Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the works we are doing on Inclusion and Belonging here: [https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/>

The group:

PokerStars is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.