B2B Content Specialist

Ready to find your perfect job fit?

Welcome to HomeBuddy, where making a home awesome is like seeing a vision come to life! We are on a mission to create a friendly and trusted platform to connect homeowners with the right contractors across the US.

What started as a small idea has become a fast-growing home improvement platform focusing on lead quality and long-term partnerships based on trust and mutual success. We are a product-first company with a long-term outlook - our platform consistently and positively evolves based on data insights and the most up-to-date tools.

This job is for you if

• You would like to work in a positive atmosphere where teamwork and trust in your colleagues are primary values.
• You succeed in an environment that values initiative and sharing feedback and where your suggestions and efforts are recognized and appreciated.
• You are used to taking responsibility for solving difficult tasks and are directly involved in how your efforts impact the final result.
• You are a driven professional with a proven track record of executing content marketing strategies and creating high-quality content across multiple platforms

This full-time and remote position offers flexible working hours. However, availability is required during core hours from 9 AM to 2 PM CDT (GMT-6 winter time, GMT-5 summer time), Monday through Thursday. Outside of these core hours, you have the flexibility to manage your schedule as long as you meet deadlines and job responsibilities.

Your future tasks will include

• Manage Website Content: Oversee and update content on the company website through the CMS, as well as building new pages from available templates;
• Coordinate Marketing Initiatives: Collaborate with design and copy teams to execute direct buys and cross promotions, while communicating with partners to align on content distribution strategies & timelines;
• Distribute Content Across Platforms: Ensure timely distribution of content through LinkedIn, Facebook, and other marketing platforms to maximize reach and engagement with the target audience;
• Support Marketing Collateral: Assist in the development and refinement of marketing collateral, including ebooks, one-pagers, and other promotional materials to support various campaigns.
• Handle Client Reviews: Assis in the client interviews & video testimonials creation;
• Reporting and Analysis: Constantly analyze content performance metrics, set the benchmarks, and communicate with the data team to continuously refine & improve the reporting to optimize content strategies.
• Content Creation: Develop high-quality content from raw materials, including webinars and videos, transforming them into polished assets such as blog posts, social media content, and other digital formats.
• Create Educational Materials: Produce ebooks, one-pagers, and other educational content to support marketing efforts and enhance client engagement.
• Maintain Content Calendar: Maintain a content calendar to organize production schedules, ensuring that all content is delivered on time and aligns with overall marketing objectives

You’re going to need this to be successful in this role

• At least 3 years of content marketing experience;
• Proven track record of creating & distributing content and managing the website content through the CMS;
• Fluent in English (verbal and written);
• Strong negotiation, communication, and relationship-building skills;
• Experience with Google Analytics and deep knowledge of content metrics;
• Able to show multiple examples of content you created that was highly engaging for your target audience.

It’s nice if you also have

• Experience in the Home Improvement industry

Why choose HomeBuddy

• Enjoy the freedom to work from anywhere without being tied to one place - while ensuring you are available to our team during the agreed working hours.

• Achieve a harmonious work-life balance with a flexible schedule tailored to your local needs, along with paid vacation, sick leave, and local holidays.

• Empower yourself with work equipment of your choice partially paid for by HomeBuddy and up-to-date apps and tools to maximize your productivity.

• Feel valued and appreciated with an industry-leading compensation package.

• Get recognized and rewarded for both outstanding individual efforts leading to extraordinary results and our team success.

• Enhance your well-being with our allowance program covering fitness activities and mental health programs.

• Learn and expand your knowledge by both working on complex tasks and using paid training opportunities, including courses, events, and conferences.

If this sounds like you, we should talk!

By sending us your application you agree that Siren Group AG (known as HomeBuddy) will process your personal data to participate in this recruitment process. If you want to know more about how Siren Group AG processes your personal data please click here.