About the Team
If you are excited about driving 10X growth for India’s only true (and profitable 😀) e-commerce platform, then this might be the role for you.
As part of the Meesho growth team, we drive end-to-end growth for Meesho: Awareness > Acquisition > Activation > Engagement > Retention > Resurrection. We are also the custodians of channelizing user intent in the most optimal way, which includes Managing Meesho app Homepage, building Deal constructs; and also increasing repeat preference for Meesho through Sale events and Loyalty programs.
Creative team is the engine powering each of the above workstreams. We have a diverse mix of designers, video ninjas, storytellers, content creators who work along with their business counterparts to build impactful creatives and deliver business results. Key pods:
- Performance Marketing - Meta, Google, Play Store, etc.
- CRM - Push notifications, Whatsapp, etc.
- Branding - Sale campaigns, Surgical unlocks, Brand Identity, etc. Social Media - Instagram, YouTube, etc.
- Homepage (App, Web) & Merchandizing
- Strategic projects, e.g. grocery, AI
About the Role
As the Creative Head, you will be the custodian of every single creative asset that Meesho creates on-app and off-app. You will provide strategic direction and build a rockstar team to make us the most impactful creative team in the world.
What you will do
- Establish creative excellence for Meesho - best-in-class in India, and then the world
- Think 10X, Think long term - translate Meesho mission to creative vision for the team. Take bold, 10X bets for long term success
- Problem first mindset - build creative led solutions for business problems, in discussion with business, product, design counterparts
- Grow & Hire exceptional talent - ensure we have the most impactful creative talent in the country by mentoring current good performers and taking tough calls on low performing talent
What you will need
- 8+ years of experience in Creative field; preferably 1+ year as Creative Head; even better if you have managed on-app, CRM creatives
- People management skills and ability to collaborate with multiple stakeholders
- Resonance with our mission - truly driven by what we do, why we do and the hunger and ambition for 100X growth
About Meesho
Meet Meesho - India’s only true e-commerce marketplace.
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.
Meesho (Meri shop) started with a single idea in mind - to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. Meesho is democratizing internet commerce in India. The company provides sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost. Over 1.4 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers.
Meesho has been a catalyst for over individual entrepreneurs, propelling them into an online business with zero initial investment. What sets us apart is our revolutionary 0% commission model for sellers, a pioneering concept in the Indian e-commerce landscape. Our vision extends beyond being a platform; we aspire to be the e-commerce destination for Bharat—a testament to our dedication to inclusivity and accessibility.
Meesho milestone:
Our journey is marked by significant milestones, including a valuation of $4.9 billion and the unwavering support of renowned investors such as Sequoia Capital, Softbank, Fidelity, Prosus Ventures, Facebook, and Elevation Capital. Meesho proudly found its place in Y Combinator’s 2021 Top Companies List and was the sole Indian startup featured in Fast Company’s The World’s 50 Most Innovative Companies in 2020. In 2021, we claimed the 6th spot in Linkedin’s Top Startups List.
9 crore orders every month~13 Lakh seller on the platform 75% of user from Tier 2+ cities of India 3.6 cr monthly and 14 cr Annual transiting users12+ Cr product listings on Meesho A new product uploaded every second
But beyond the numbers and accolades, our true strength lies in our people. At Meesho, we champion a people-first culture with gender-neutral and inclusive policies. Discover opportunities to be part of our dynamic team at meesho.careers.
Join us on this exhilarating journey, where innovation meets inclusivity, and every entrepreneur's dream finds a home. Explore more about our story and vision through our insightful blogs!
Our mission:
Democratising e-commerce for Bharat.Meesho is focused on building and making e-commerce accessible for the next billion users. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. With ~80% of Meesho’s 140 million annual transacting customers coming from Tier 2+ cities and towns, the company has been instrumental in bringing new-to-e-commerce users online. Meesho has made e-Commerce more accessible, affordable and engaging for a unique and underserved ‘non-affluent’ user segment. With a strong value proposition of Everyday Lowest Prices, the platform hosts one of the largest selection of quality products at affordable prices
Our purpose:
Har Indian ka APNA MARKET
Our founders:
Vidit Aatrey : Co-Founder and CEO
Sanjeev Barnwal : Co-Founder and CTO
meesho.ioMeesho Blogs | One Of The Best Tech Blogs In India
Learn about Meesho culture, news and what goes on in building the fastest growing e-commerce app in India.
![Meesho](https://lever-client-logos.s3.us-west-2.amazonaws.com/4b7a9e56-d99e-4af6-acfc-4be8bde495d5-1687351854309.png)
Meesho
India’s only true e-commerce marketplace, enabling 100 million small businesses to succeed online.
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