Growth Marketing Contractor

Calm is looking for a freelance Growth Marketing specialist to deliver media buying support to our DTC User Acquisition team across multiple ad channels (Google Ads, Apple Search Ads, Meta Ads).

Calm is the leading mental health brand, on a mission to support everyone on every step of their mental health journey. With the #1 app for sleep, meditation and relaxation, Calm’s transformational mindfulness content supports users across seven languages in more than 190 countries.

What You'll Do

• You will be completing tasks across Google, Apple Search and Meta Ads.
• Sample projects include:
  • Campaign management:
    • Manage SEM and ASA campaigns to drive more efficient growth - keyword discovery, negative keyword clean up, etc.
  • Operational projects:
    • Tracking and uploading new creative winners on Meta
    • Optimize & update trackers to track creative uploads, creative testing statuses, and localized (international) / resized creatives
    • Create international creative tickets to maintain steady stream of new international creatives to be uploaded to campaigns
    • Upload newly resized creatives to YouTube for launch in Universal App Campaigns (UAC) a...