Business Marketing Manager

Elevate and amplify NBCUniversal’s portfolio of brands and services amongst marketers and media agencies across APAC, to help drive revenue for the Global Advertising & Partnerships team.

Responsibilities:

• Deliver against the global marketing and communications plan:
• Event activation
  • Industry trade events
    • Pitch for and secure speaker placement at events on our priority event list.
    • Negotiate event partnerships including barter and paid for opportunities.
    • Leverage CNBC media partnerships and build strategic relationships with event organisers.
  • Owned events
    • Work closely with the events team to deliver client and prospect events. Includes guestlist management, event collateral, content programming and post-event comms.
• Press/Earned media
  • Pitch for and secure press opportunities in region including, interviews, op-eds, inclusion in forward features.
  • Work with the VP Marketing & Communications and Research team to identify regionally relevant research and insights and pitch to trade press.
• Awards
  • Manage campaign submissions for industry awards. Liaise with sales teams to collate entries and work with the in-house agency, Catalyst, to build video content to support entries.
• Case Studies
  • Responsibility for sourcing case studies and uploading to the corporate website. Work with Catalyst to source relevant video content.
• Website
  • Work closely with the website team to ensure global is included in all relevant sections and where relevant, included in external paid media campaigns. Manage and measure incoming leads.
• eCRM
  • Work with the Marketing & Communications Coordinator to build a holistic eCRM strategy and plan for global clients, inclusive of APAC priorities. Collaborate with the US to ensure US eblasts are leveraged for local clients.
• Support for APAC sales teams
  • Support local teams with sourcing premiums, securing event tickets and general assistance that aligns with the marketing plan.
• Support for CMO NOW
  • Pitch for and secure CMO NOW activations at industry events.
  • Manage process for local activations, working closely with the VP Marketing & Communications.
    • Work with sales on invitations, manage day of production and be poc for interviewees, follow up comms and on-air schedule.
    • Work with the EMEA Marketing Manager to ensure APAC content is represented on the CMO NOW hub.

Requirements

Basic Requirements:

• A proactive, self-starting and independent person who is comfortable working as part of a passionate, fast-paced team across multiple territories (prior experience in APAC preferred).
• Experience of writing formal communications and delivering presentations.
• Excellent negotiation, influencing and interpersonal skills.
• Excellent organization and project management skills.
• Gravitas in dealing with senior internal and external stakeholders.
• Solution orientated, commercially focused and deadline driven.
• Experience working in media industry preferred.

Desired Characteristics:

• A team player able to thrive in a fast paced, entrepreneurial environment.
• Innovative and creative thinker, with international experience and mind-set.
• Language skills beyond English are greatly valued
• Around 5 years of experience