SMM Team Lead

Our client is is a worldwide brand with a strong B2B reputation, providing technology and liquidity for forex brokers, crypto exchanges, and other financial services firms.

● Day-to-day management of the following social media networks, including but not limited to YouTube, Telegram, WhatsApp, Twitter, Facebook, LinkedIn

● Working closely with the copywriting team, ensuring high-quality content creation for social media posts, advertisements, and integrations

● Implementing strategies to increase engagement, followership, and brand visibility on all platforms

● Coordinating with the marketing team to align social media efforts with broader marketing campaigns and initiatives

● Managing advertising campaigns across social media platforms to maximize reach and impact

● Building relationships with influencers and partners to amplify our brand presence

● Analysing social media performance metrics and generating regular reports to track progress and optimize strategies

● Creation of SMM strategy, including identifying new platforms and channels

● Budget management and cost control

● Increasing brand awareness and lead generation

● Building reporting system, including identifying all necessary metrics

Requirements

● Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

● Proven experience in social media marketing, with a focus on cryptocurrency or fintech industries.

● Excellent written and verbal communication skills in English.

● Deep understanding of social media platforms, algorithms, and trends.

● Proficiency in analytics tools and experience in interpreting data to drive decision-making.