About Emperor

Emperor is for your great ambitions. We're an employee-owned corporate communications and creative agency with more than 240 partners specialising in reporting, brand, digital, employee engagement, change and sustainability.

We want to be the agency of choice for ambitious talent. So, we’re looking for brilliant people who actively want to create great things with us.

Our culture is one where you’re free to do, learn and achieve better. We welcome every partner to experience a sense of belonging; whoever you are, wherever you’re working from, whatever your role. Our values guide how we work every day, with each other, our clients, and suppliers. And with our friendly inclusive environment, effort and empathy, we make the feeling real.

The Role

Please note the start date for this role is October 1st 2024.

The role of the Senior Marketing Executive is to help build Emperor’s profile among our industry partners, peers and wider network. Overseeing the use of a number of different platforms, the Senior Marketing Executive will be comfortable multi-tasking responsibilities and confident in dealing with people at all levels throughout the business. The role will include collaborating with our new business department on sector specific requirements.

As a confident copywriter, the Senior Marketing Executive will execute a comprehensive content calendar, ensuring that our creative work, thought leadership and events are promoted regularly in line with our brand and tone of voice. Reporting to the Co-CEO, the Senior Marketing Executive will be responsible for implementing and driving our external activities and be the go-to contact for both the UK and internationally.

Key duties and responsibilities include but not limited to:

Social media

• Responsible for the management of all social channels to ensure appropriate, relevant and joined-up posts that engage with our different audiences
• Drafting our social content and populating a forward planner
• Driving our social media following by engaging with our network of partnership or affiliate organisations and ensuring visibility to our partners’ audiences
• Using analytics to influence frequency, topics and types of posts
• Identifying and trying new and different content types
• Working with the design team to create engaging assets
• Working with partners to identify new pieces of work that can be promoted externally

Website

• Responsibility for regularly updating Emperor’s website via Umbraco
• Rigorous testing and checking to ensure content displays correctly
• Training and ensuring best practice use by other content loaders
• Managing bugs and amends via the Emperor tech team
• Working with proposition leads to identify new content for the website
• Regularly reviewing existing case studies and updating as necessary
• Using basic Google Analytics to understand visitor behaviour and producing a monthly report to influence decision making

Events

• Coordinating online and in person events from start to finish, including invitation creation and distribution, external promotion, venue sourcing, catering, specifics and tech on the day, main point of contact for the event and coordinating follow up
• Being a representative for Emperor at events that we sponsor such as LSEG IR Masterclass and Workiva events

Awards

• Work with client-facing teams to ensure the continuous recognition of our work across all propositions throughout the year
• Maintaining a calendar of all awards and advising teams on entries
• Managing deadlines and coordinating copyediting, design and proofreading, with final oversight of each entry
• Researching new awards on a yearly basis

Case studies

• Coordinate the continuous production of client case studies working with our Design and Client Services teams
• Briefing Partners on the correct process for creating case studies
• Ensuring the correct use of and access to these case studies for our partners
• Scheduling publication and uploading to our website according to our content calendar

Reputation

• Update external platform, including (but not limited to): YouTube, Vimeo, Google My Business, BIMA, LSE Spark, B Hive and Glassdoor
• Work with our internal communications team to promote our latest external marketing activity to our partners
• Responsible for fulfilling and sending the CEO client email to all client contacts, as well as managing the distribution list
• Production of all marketing material to ensure adequate internal resources, correct use of the Emperor brand and TOV, and appropriate use and sharing

Campaigns

• Working with the new business team to create email campaigns to prospective clients. This includes the creation of assets and drafting copy
• Managing and creating campaigns for Emperor such as our Annual Report, Employee Ownership and B Corp certification

Press Releases

• Maintaining a media list with a record of all press coverage and relevant media contacts
• Drafting press releases and distributing to the relevant contacts

AOB

• Managing the Emperor marketing budget and ensuring that spending is on track
• Managing all invoices through Paprika
• Meeting monthly with proposition leads to discuss events, thought leadership and any external activity
• Carrying out a quarterly competitor analysis to identify industry trends and any gaps that Emperor needs to address

Personal qualities:

• Thrives in a busy environment and can hit the ground running
• Comfortable working and making decisions independently
• Is happy to contribute ideas
• Uses analytics to influence decisions
• An eye for detail
• - Flexible, adaptable style and approach
• - Ability to manage expectations and work to deadlines
• - Excellent written, face to face and telephone communication skills
• - Extremely well organised
• - Comfortable presenting to the wider business

Desirable skills:

• InDesign/Photoshop basic understanding
• Use of website CMS
• Mailchimp
• Use of CRM platform such as Pipedrive
• Events management
• Comfortable managing a budget and invoicing etc.
• Negotiation skills both internally and externally

OUR VALUES

Infectious Enthusiasm

We approach everything with positivity and gusto.

> We embrace different opinions.
> We smile, laugh and have fun.
> We lead with passion and energy.
> We stay interested and interesting.

Creativity Everywhere

We apply fresh thinking in everything we do. Our creativity goes way beyond being a ‘creative agency’.

> We think laterally to solve challenges.
> We stay curious about the world and everything in it.
> We crave ideas, great and small.
> We challenge the status quo and look for a new perspective.

Aim High

We always strive to achieve more for ourselves and our clients.

> We realise ambitions collectively.
> We take pride in doing better every time.
> We recognise that every one of us can make Emperor a better business.
> We empower ourselves and others to develop professionally.

Razor Sharp

We’re always on it. Commercial, focused and agile.

> We get straight to the point.
> We keep our promises.
> We get it right time after time.
> We don’t waste.

Always Learning

We take every opportunity to develop and share our skills and experience. At work and at play.

> We learn from each other and the world around us.
> We get to know our clients and their businesses as well as they do.
> We draw inspiration from our eclectic mix of backgrounds and life experiences.
> We never think that we know it all.

As an employer, we are committed to ensuring the representation of people from all backgrounds regardless of their gender identity or expression, sexual orientation, race, religion, ethnicity, age, neurodiversity, disability status, or any other aspect which makes them unique. We welcome applicants from all backgrounds to apply and would encourage you to let us know if there are steps, we can take to ensure that your recruitment process enables you to present yourself in a way that makes you comfortable.

Please let us know, as part of the application process, if you require any adjustments, including those relating to a disability.