Professional Nutrition Executive

JOB DESCRIPTION:

• Understand the market and category opportunities within territory to identify opportunities for market share growth at the customer/account level.
• Maintain deep, current knowledge about medical and nutritional science, the evolving healthcare landscape, and emerging digital trends to support selling and educating a broad and deep network of HCPs about Abbott products.
• Develop and execute on multichannel customer engagement plans that generate demand for Abbott brand product and grow recommendation and market share.
• Leverage information about customer segmentation, type and behaviors to inform customer engagement and account management strategies.
• Develop and maintain strong relationships with HCPs throughout the customer account, at different levels of responsibility and influence using existing relationships with HCPs and others to expand customer network.
• Secure commitment to recommend Abbott products as the brand of choice by increasing HCP knowledge about the role and importance of nutrition on patient quality of life at key points throughout the patient care journey; and the role of Abbott’s products in increasing quality nutrition through ...