Manager, Marketing Operations

Why We Work at Dun & Bradstreet

Dun & Bradstreet unlocks the power of data through analytics, creating a better tomorrow. Each day, we are finding new ways to strengthen our award-winning culture and accelerate creativity, innovation and growth. Our 6,500+ global team members are passionate about what we do. We are dedicated to helping clients turn uncertainty into confidence, risk into opportunity and potential into prosperity. Bold and diverse thinkers are always welcome. Come join us! Learn more at dnb.com/careers.

The International Marketing Operations team at Dun & Bradstreet is focused on building best practice and optimising processes that fuel the marketing strategy, while managing the lead funnel to maximise ROI and growth. Within marketing we partner with integrated marketing, demand generation and analytics teams to ensure that foundational marketing automation and CRM processes allow for strong campaign insight. This role also partners across the organisation with sales, sales operations and customer experience to ensure strong end to end lead management and ROI. This role will report to the International Marketing Operations Director.

What will you get involved in?

• Management of a skilled and diverse team of marketing operations professionals working across Central Europe, Northern Europe and the United Kingdom.
• Effective resource planning, working closely with marketing colleagues across the regions to align on plans and priorities.
• Drive standardization and best practices in lead management across European markets to maximise ROI from marketing generated leads.
• Develop strong collaborative relationships with Sales Operations, Sales, and Data Engineering decision makers and influencers.
• Make sure migrations from legacy to EU-CRM are effectively supported by Marketing Operations including UAT testing of Marketo integrations, campaign set-up and lead handling training for Sales.
• Work to identify and bring to life pan-European operational efficiencies for campaign management.
• Monitor and maintain seamless integration and data flows (Input-Output) of CRM processes with adjacent system landscape like Marketing Automation (Adobe Marketo), Website (Adobe Experience Manager), Reporting systems (PowerBI) and databases (CDP, SQL).
• Ensure compliance and advance data quality.
• Work closely with the Marketing Analytics team to keep integrity of data for performance reporting and campaign targeting high, and inform advances in reporting dashboards.

About you:

• We are looking for a forward-leaning self-starter who possesses intellectual and operational curiosity, exceptional marketing automation & process experience, proven experience partnering with marketing units and top-notch communication, organisational and educational skills. The ability to communicate effectively and drive standardisation whilst adapting to must-have localisations will be the key to success in this role.

You should possess the following skills and experience:

• Team management experience (5+ years)
• Marketing Operations and CRM experience (5 years +)
• Advanced experience of Marketo or equivalent platform (Hubspot etc)
• Advanced experience (3 years+) of Salesforce is a minimum required
• Strong stakeholder management and communication skills
• Experience working in a multi-national role
• Strategic mindset but operational hands-on mentality is important
• Considerable and proven experience partnering with marketing teams and executives
• Superior written, verbal and educational communication skills in English
• A proactive nature and hands-on approach
• Ability to work quickly and under pressure
• Advanced Microsoft suite mastery

All Dun & Bradstreet job postings can be found at [https://www.dnb.com/about-us/careers-and-people/joblistings.html> and [https://jobs.lever.co/dnb>. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.

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