Are you passionate about customer stories and driving impactful narratives? At Dynatrace we believe our value shines brightest through our customers’ voices -- from global integrated campaigns to product launches and strategic events. In this role, you’ll help identify, nurture, and amplify the voices and experiences of our most passionate customers.
The Lead Global Advocacy Manager at Dynatrace is responsible for recruiting and enabling customers to share their stories in mutually beneficial ways. Success in this role requires a collaborative and strategic partner with experience interacting and building relationships with customers, executives, marketing and sales.
Responsibilities:
- Work closely with sales, customer success, and product teams to identify, build, and maintain strong customer advocate relationships.
- Lead our creative agencies in building and designing compelling and value based stories in creative, engaging formats including case studies, blogs, paid articles, videos, etc.
- Engage routinely with sales, executives, and our customers to keep a pulse on the market and generate the most impactful stories.
- Act as internal evangelist, driving awareness and adoption of customer story assets and increasing customer advocate nominations
- Manage set of technology platforms to automate, scale and distribute content
- Co-lead speaker management for strategic Dynatrace events – from identification, to on-site management and post-event communications
- Compile monthly & quarterly results to track effectiveness of program
Requirements
Minimum Requirements:
- Bachelor's degree in marketing, business, or communications or similar
- 7+ years of customer advocacy experience; Strong preference for SaaS and B2B experience.
Preferred Requirements:
- Demonstrated success delivering compelling customer stories and related content—ability to share published examples a plus
- Excellent written and verbal communication skills
- Experience with Salesforce, Highspot, SlapFive and/or other advocacy, reference and marketing systems a plus
- Strong editorial skills preferred
Dynatrace
Dynatrace's platform combines broad and deep observability and continuous runtime application security with advanced AIOps to provide answers and intelligent automation from data.
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