Senior Manager - Sales Strategy

What You'll Do?

• Implementing the revenue strategy for Branded Content business (Broadcast + JioCinema) to ensure that the BU achieves the revenue target and profitability targets.
• Control the pricing and budgets for the Branded content proposals to optimise the revenue and also the margin objectives of the business.
• Prepare and optimise the commercial proposals for Youth Impact Properties (Roadies, Splitsvilla, Hustle etc) across MTV and JioCinema.
• Responsible to create, monitor and control the AOP and Budgeting process for the Branded Content business across all BUs including JioCinema.
• Optimise the pricing strategy of the Branded Content projects to maximise revenue and margins.
• Work alongside the with internal Network Branded teams (Revenue, Creative, Marketing) and other Network Sales teams (HME, Regional, YME, Kids etc) to draft and execute the revenue and pricing strategy for Branded Content business.
• Conceptualise and drive new possible revenue streams for the branded content business.
• Responsible for measuring all Projects metrics and Post evaluation analysis including BLS.
• Custodian & Publisher of all Revenue, Cost, Margin related MIS for the Internal stakeholders.
• Building understanding of the Branded Content Industry and clients through reports, trends, articles, ADEX, BARC Data and Imparting the same to the sales team.
• Create and Optimise the Youth Impact Sales Team for Commercial Proposals for Youth Impact Properties (Roadies, Splitsvilla, Hustle etc) across Television and JioCinema to revenue maximisation.
• Work alongside the with YME BU Team (Programming, Marketing, Ops) to draft and execute the revenue and pricing strategy for Youth Properties.

Who Should Apply?

• Strong Quantitative and Analytical ability.
• Understanding the Media & Advertising and Content Ecosystem, Awareness about new emerging content formats and technologies
• Ability to drive project execution and meet internal/client expectations independently
• Enterprising & Go-getter, Driven and Self-motivated.
• Great communication and interpersonal skills to liaise with multiple external and internal stakeholders.

Viacom18 Media Pvt. Ltd. is one of India’s fastest-growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational, and multicultural brand experiences. Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on the ground, in cinemas, and merchandise. Its portfolio of 38 channels across general entertainment, movies, sports, youth, music, and kids genres delights consumers across the country with its eclectic mix of programming. JioCinema, Viacom18’s OTT platform, is one of India’s leading streaming services and most popular destination for live sports. Viacom18 Studios has successfully produced and distributed iconic Hindi films and clutter-breaking regional films for over 13 years in India.

We are an equal opportunity employer and all qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status.