Marketing Strategy Business Analyst

Your contribution to something big!

Mobility Strategy, Marketing and Sales division is the regional expert for ASEAN (focusing on Malaysia) to reflect current market situation for automotive sector and forecast. Division conducts automotive market essential and business data, drafts regional strategy and compile into reports which managers and executive management can use.

Responsibility

• Create, analyse, and validate indicators in automotive industry.
• Use business analysis, flow chart, activity diagram, document analysis, workflow analysis.
• Conduct monthly Automotive Market Report (AMR) to reflect short-term and long-term market situation and planning forecast and preparing database for which sales divisions will further use to reflect their sales/business planning.
• Support the mobility regional planner for the annual Mobility Prognosis (MP) planning and coordinating with the business units and central planners.
• Monitor the regulatory/government policy/investment framework and identify the impact for Bosch mobility business.
• Interpret business needs and mobility future trends of car makers and stakeholders on mobility ecosystem.
• Be responsible for internal and external marketing communication and activities with corporate communicators and marketing team of business unit to support Bosch Mobility business units and for the automotive business growth.

Requirements

What Bosch Malaysia is looking for!

• Master’s or bachelor’s in business administration, marketing management, economics, or science
• Minimum 2 years of experience working in business intelligence or automotive industry.
• Must have 1 year of experience working as business analyst or data base analyst.
• Expert in MS excel, PowerPoint, Power BI
• Quantitative mindset and analytic capabilities
• Teamwork and interpersonal skills
• Strong communication skill in English