Brand Manager

On behalf of our client, a leading educational institution which belongs in the largest Educational Group in Greece, we are looking for a talented Brand Manager, who will join the marketing team in Athens, Greece.

Responsibilities

• Contributes to the development of the annual Marketing Plan, in accordance with the company objectives.
• Constantly looks for external communication opportunities that target to the enhancement of Brand Awareness and Equity.
• Develop and maintain a detailed programming calendar and project schedule for all external activities.
• Uses communication effectively to complement and achieve synergies with the Media Plan, evaluates and enhances its contribution.
• Collaborates with key stakeholders (Sales and Faculty experts) to ensure strategic goals are met.
• Participates in the evaluation of digital initiatives (owned & paid media).
• Explores opportunities for B2B collaborations.
• Monitors market developments and oversees consumer research using available tools.
• Collaborates with creative production teams to produce marketing materials, according to brand guidelines.
• Works with existing and new suppliers to obtain the best possible ...