‘COLORS’ is Viacom18’s flagship brand in the entertainment space in India. A combination of ‘emotions’ and ‘variety’, COLORS, launched on 21st July 2008, offers an entire spectrum of emotions to its viewers. From fiction shows to format shows to reality shows to blockbuster movies – the basket contains all ‘Jazbaat Ke Rang’. ‘COLORS’ is dedicated to promoting ‘cohesive viewing’, through shows such as Udaariyaan, Bekaaboo, Parineetii, Junooniyatt, Agnisakshi… Ek Samjhauta, Pyar Ke Saat Vachan Dharam patnii, Saavi Ki Savaari, Suhaagan, Naagin, Tere Ishq Mein Ghayal, Bigg Boss, and Khatron Ke Khiladi amongst others.
What will you do?
- Viewership Analysis: Analyze viewership trends to identify patterns and insights that drive content strategy and business decisions. Produce detailed insights on a weekly basis to support content and marketing strategies.
- Insights Production: Generate actionable insights from data analysis to guide strategic initiatives and improve audience engagement. Provide regular reports and presentations summarizing key findings and recommendations.
- Competition Analysis: Conduct comprehensive analysis of competitors to understand ma...
Viacom18
A fast-growing entertainment network in India with iconic brands and a diverse portfolio of channels and streaming services.
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