Brand Product Marketing Manager

We're looking for a brand marketing expert to join our team. You'll be the architect of impactful campaigns that will elevate our brand both short and long-term. This is a dynamic and creative role where you can really make an impact.

• Conduct audience analysis and market research to deliver valuable user insights
• Craft key brand messages to develop a compelling storytelling strategy
• Develop and execute multi-channel brand and performance campaigns that create a bridge between product capabilities and emotional connection with our target audience
• Collaborate and work closely with cross-functional teams such as product, creative, content, design, social, and more to successfully lead campaigns, landing page creation, brand videos, influencer content creation, and a range of other touchpoints
• Analyze campaign performance across all channels to identify areas for improvement and optimize future campaigns
• Track and analyze campaigns KPIs and impact on brand metrics
• Stay up-to-date with industry trends and competitor activities to identify new opportunities to drive growth

Requirements

• 3+ years of experience developing and implementing brand marketing strategies and communication
• Proven track record of creating and executing successful marketing campaigns
• Strong analytical skills and use data to drive your decision-making
• Critical thinking and experienced with giving feedback to creative teams
• Excellent written and verbal communication skills in English
• Highly organized, with the ability to manage multiple projects simultaneously and adapt to changing priorities
• A team player with a positive attitude and strong interpersonal skills
• A sense of ownership over projects, driving them to completion with resilience.