Associate Marketing Manager - VIP Audience

The Associate Marketing Manager, VIP Audience is responsible for engaging our VIP buy-side audiences (channel partners) by managing the execution of multi-channel marketing programs via email marketing, digital marketing, social media marketing, database development, lead generation, etc. This self-starter will also work alongside fellow marketers to help craft content for placement across various marketing channels, build and create marketing assets such as ads, brochures, emails, etc., and help build and maintain the content on our event websites using various content management systems.

We're seeking a motivated, energetic marketer to help drive awareness, create demand and convert target audiences for its event and awards brands.

This role is able to be worked remote within the US.

Requirements

Day-to-day Responsibilities

• Help to define the proposition, identify the target VIP prospects and develop a plan of targeting, outreach and retention for those guests
• Test strategies to optimize effectiveness of outreach and to evaluate the proposition on a running basis, to feed this information back to production/audience marketing.
• Create a project timeline inclusiv...