Sales & Marketing Coordinator

This is a great opportunity for an experienced Sales & Marketing Coordinator to join a fast-paced Canadian construction company made up of fun and intelligent people working together in a progressive workplace.

Company Profile:

Our client specializes in steel building construction: design, supply, install, maintenance/upgrades and general contracting services.

Since their inception in 1985, they have constructed over 500 buildings on 4 continents: from large-scale international mining projects to community sports centers to local storage and warehousing projects. They represent multiple steel building manufacturers and can offer a wide range of commercial and industrial buildings in pre-engineered steel, conventional steel, or a hybrid of both. They also specialize in general contracting, structural steel and interior fit-out projects. They are a Vancouver based company that has performed work in North, Central, and South America, Russia, and Africa.

The company’s vision is to build happiness. Happiness for their customers, employees and suppliers. They provide attractive, high quality, cost-effective construction solutions that they deliver in safe and healthy working environments. They specialize in difficult challenges that require creativity, problem-solving and extensive experience.

Overall purpose and responsibilities of the role:

As a Sales & Marketing Coordinator you will lead marketing initiatives, manage social media, email campaigns, and website updates with a focus on SEO/SEM. You will support the sales team, manage client follow-ups, prepare bid documents, coordinate events, and oversee brand materials. You will also track performance metrics, maintain product knowledge, and ensure client satisfaction to drive repeat business.

Duties and Responsibilities:

• Lead strategic marketing initiatives through social media platforms and company mailing lists
• Make follow up phone calls to clients on outstanding sales opportunities to inquire about project status and needs of client.
• Manage website development (including keyword research and optimizing SEO/SEM) through the use of third party developers.
• Support the sales team where needed: create project summaries, maintain contractor pre-qualifications, assemble data and reports on past projects, prepare bid documentation (employee resumes, project organization charts, safety manuals, quality plans, etc).
• Work with the sales team on creating brand imagery, print material, annual themes, newsletters, campaigns, public relations initiatives, and connections with relevant associations throughout the calendar year.
• Use SalesForce CRM software to manage subcontractor/supplier and customer database.
• Manage and coordinate company marketing events, lunch and learns, and client meetings.
• Review, design and source company swag for clients and staff
• Create monthly marketing and sales reports that track key metrics and provide insight on the effectiveness of the sales and marketing plans.
• Prepare and submit quarterly Marketing Budget report updates
• Manage a database of tradeshows per industry and plan attendance strategy with sales team.
• Coordinate photo and video editing to display active and completed construction projects.
• Learn and maintain a high level of product knowledge relative to pre-engineered steel buildings, conventional steel buildings, concrete tilt-up and associated general contracting scopes in the Light Industrial and Heavy Industrial business segments.
• Protect the interests both legally and financially against suppliers, subcontractors, and clients.
• Ensure complete client satisfaction with the ultimate goal of creating repeat customers.

Requirements

• A degree or diploma in a relevant field such business, sales or digital marketing is preferred.
• A minimum of 3-5 years of relevant work experience in marketing and/or sales preferably in construction or another technical industry (Mining, Forestry, Oil & Gas, Manufacturing, Heavy Equipment, Engineering or Real Estate)
• Experience with CRM and digital marketing software (Salesforce, HootSuite, Survey Monkey, WordPress and/or Mailchimp) Microsoft Office (Outlook, Word, Excel, and PowerPoint).
• Experience in creative software such as Canva, Wix, Adobe InDesign, Illustrator, Photoshop, Keynote. – Advantageous
• Effective communication (via phone, video calling and email) is critical to interact with local Canadian teammates, clients and suppliers.
• The ability to work effectively in a collaborative environment is important. They must be able to coordinate with other team members and contribute to the overall success of a project.
• Ability to prioritize and manage multiple projects and deadlines and enjoy working in a fast-paced environment. Stays calm and rational under pressure.

Job type: Permanent

Emp type: Monday to Friday, 8:00 AM to 5:00 PM Pacific time (11:00 PM to 8:00 AM Manila time)

Location: Remote/Work from home

Industry: Construction

Expertise: Sales and Marketing