Marketing Executive

The Company:

Founded in 2015, GaiGai is one of the largest and fastest-growing offline dating agencies in Singapore. With an extensive database of quality clientele, experienced dating practitioners, modern matching technology and a dedicated events team, GaiGai aims to create meaningful connections for singles from all walks of life. GaiGai also has presence in Taiwan (Paktor Premium), Hong Kong (HeyDouble), Malaysia (Datesmith).

The Role:

HeyDouble is seeking a self-driven and motivated Marketing Executive with strong digital marketing knowledge to join our team!

As a Marketing Executive, you’ll be responsible for HeyDouble’s marketing strategy for both digital and offline marketing platforms. Additionally, you are someone based in Hong Kong who is able to communicate effectively while working remotely. You constantly strive to achieve your goals and you are highly proactive in getting tasks done! If being the brain behind impactful marketing campaigns that drive revenue for a business sounds appealing, then this is the role for you!

Responsibilities:

• Create and manage effective online marketing campaigns (i.e. content and advertising) to produce results across various channels such as Google, Facebook, Instagram, etc.

• Manage Ad optimization across all platforms

• In charge of managing HeyDouble’s social media not limited to Facebook, Instagram, Linkedin

• Create, execute and help in offline campaigns and events

• Assist in branding campaign brainstorming and execution.

• Support in the upkeep of current and new marketing assets, i.e. Company website, existing collaterals.

• Perform ad-hoc tasks and projects as assigned.

Requirements:

• Diploma/Degree in Marketing, Business, Mass Communications, Advertising/Media or other relevant field (if not need to have at least equal worth of work experience)
• At least 1 year of experience in digital marketing platforms including but not limited to Facebook & Google.
• Have to be physically located in Hong Kong
• Candidates who have obtained relevant digital marketing certificates (Facebook blueprint/Google) are a plus
• Good command of spoken and written English, Mandarin and Cantonese to liaise with English and Mandarin speaking stakeholders.
• Experience in design would be an advantage.
• Experience in SEO would be a bonus.
• Self-motivated with a strong sense of responsibility and independence.
• This is a sole contributor role and required to physically report to office daily